Case Studies
Marketing Case Studies
Check out our marketing case study examples to learn valuable lessons about how direct mail marketing can grow your business!
These examples of marketing success are sure to inspire and motivate you to take your marketing and business to the next level!
Accounting/Taxes Case Studies
Instant Refunds
40 responses generated in the first month from only 5,000 postcards mailed!
Smeed CPA Inc
We generated 265 responses and $60,000 in revenue from our postcard mailing!
Donald T. Bates CPA
5-10 new clients acquired, which paid for the marketing and then some!
Williams And Kunkel CPA
45-50 responses generated from only 6,000 postcards mailed!
Animal Services Case Studies
Bingle Veterinary Clinic
Now that more prospects are aware of Bingle Vet, new customers will continue to trickle in as their pets needs arise!
Northern Illinois Cat Clinic
30-40 new clients from every 5,000 postcard mailing!
Pride & Prejudoodles
Our dogs DID sell out — we had to actually hire additional trainers so we could increase our output.
Leash On Life People And Pet Services
We generated 130 attendees and $4,000 in revenue from the postcards!
Appliance/Equipment Repair Case Studies
Service General
We generated 12-15 new customers and brought in $2,400-$3,000 in revenue from our postcard marketing!
Art Case Studies
Automotive Accessories Case Studies
Cruiser Customizing
We generated 18 responses and $3,815 in revenue from our postcards!
Automotive Repair Case Studies
Alpha European Auto
We generated 7 new clients and $2,200 in revenue from our postcard mailings!
Baker Road Service
We generated 80 new customers and $28,000 in revenue from our postcards!
Automotive Sales Case Studies
Sunrise Auto Sales Inc
We generated 30 leads and 3 sales from our postcard campaigns!
Banking Case Studies
American Community Bank
We generated 250 new accounts and $17,000,000 in deposits from our postcard marketing!
Beauty Services Case Studies
Awakening Skin Care Case Study
An immediate Return on Investment of 571% on their most recent mailing!
Savvy Salon And Spa
Postcards create a buzz about your business in the community to create brand recognition and generate sales.
Seaside Dermatology
We got over 300 new patients from our postcard mailer and still counting!
Relax N Glow
We are continually bringing in new clients from our postcard mailings!
Mid-Atlantic Skin
With only one mailing to this list, Mid-Atlantic Skin received 93 new leads!
Advanced Aesthetics
The return on investment you can generate from postcard marketing proves it is the best marketing method for small businesses.
Business Services Case Studies
Carpet Cleaning Case Studies
Charity/Fundraising Case Studies
National Charity Services
You can't underestimate the impact of photos for reinforcing your charity's marketing message.
Chiropractic Case Studies
Durrett Chiropractic
Generated 146 responses while there was still 2 weeks left in the promotion!
ReportMaster
To generate the most revenue from your postcard marketing, track all your responses, both by phone and online.
Jersey City Wellness Center
Generated two to three new patients every week that they mailed postcards
Family Life Chiropractic
Where all other marketing venues fail, consistent postcard marketing campaigns succeed.
North Arkansas Chiropractic
They received 10 calls and 336 visitors to their website!
Cleaning Services Case Studies
Firehoodz
The return on investment from postcard marketing can be really good, really quickly.
Homework Enterprises
Acquired more than 60 new customers generating approximately a 1000% return on their investment!
Gutter Man Of Tampa Bay
...revenue of $3,500 or $42,000 per year just from residential customers who got their postcards
Exclusive Cleaning Services
Mailed only 2,500 postcards and we have already received 33 calls!
Merry Maids
If you want consistent growth and continued profits, you need to be consistently investing in postcard marketing.
Sugar Land Rain Gutters Case Study
Doubled their monthly revenue since starting postcard marketing 6 months ago!!
Clothing/Apparel Case Studies
Luna Luz
When we mail out the cards, we'll immediately get some orders in for whatever it is that we had on the card.
Beau Brummel
It's just as important to stay connected with your current customers, as it is to bring in new ones.
Communications Case Studies
Affordable Phone
It's not just the postcards that get results. It's the direct mail marketing strategies we've learned over 20 successful years in the industry.
Construction Case Studies
Video
GreenTree Construction Inc
90% of my business comes from my postcard campaigns!
Dance/Gymnastics Case Studies
D’Valda & Sirico Dance And Music Centre
We found that postcards have been really fantastic for us, because we can target exactly who we want to send the message to.
Limitless Dance Company
We received 14 responses and generated $1,200-$1,400 in revenue from our postcards!
Center For Dance Arts
We generated $500 per month for 9 months from our postcard campaign!
On The Edge Dance and Performing Arts Case Study
28 unique phone calls and over 1,700 clicks through to their website!
Legacy All Sports
Legacy has gotten 100 students from the mailing, resulting in $8,000 in their first month alone!
Garden City Dance Studio
We brought in 10 new students and $4,500 in revenue from our postcards!
Devoted Dance Academy
We had about 10-15 responses from our last mailing, with three converting over to new students.
Dental Lab Case Studies
World Lab Chicago Inc
We've generated $50,000-$60,000 with our monthly postcard mailings!
Hollander Dental
I wanted to approach dental practices to get more clients for my dental lab.
Dental Services Case Studies
Affinity Dental
Doubled their practice! Now sees about 75 new patients per month!
Salem Smiles Family Dentistry
We generated 14 new patients from our first 5,000 door-hangers!
Dr. Mathew Berg
Consistently mailing 5,000 postcards a month and has received 125 phone calls!
Stephen D. McCuin DDS
Acquired 6 new Invisalign patients, which brought in $5,500 in revenue each!
Fontenot Family Dentistry
We generated $33,568 in revenue from our postcard mailings!
Tanty Family Dental Case Study
349% more new patients after starting a consistent postcard campaign!
Lakeshore Dental Associates Case Study
77 unique phone calls and over 250 clicks to their website!
Albert Family Orthodontics
Every time we send out a mailing, we see an immediate response
Hall Family Dentistry Case Study
We dont have any place to put more people right now, so were just working longer hours. Its a good problem to have!
Kenneth Woo, DDS
Over 200 phone calls came in and another 1,600 people visited their website!
Gaithersburg Dental Care Direct Mail Marketing Case Study
Over 200 new patients, doubling their new patients from last year!
Steadfast Family Dental Marketing Case Study
64 new patients and an additional $65,000 in revenue!
Lembach Dental
With dental postcard marketing, you have to keep in mind the lifetime value of each new patient your postcards bring in.
Missouri Dental Practice
We generated 128 new patients and $45,000 in revenue from our postcard mailings!
Lockhart Dentist
Reaching out to your current patients while bringing in new ones can take your practice to a whole new level.
The Brace Place
We generated 2 new patients and $8,000-$9,000 in revenue from our postcard marketing!
Isle Of Wight Family And Cosmetic Dentistry
Dr. Howard has gained 6,000+ clients and she attributes more than 25% of them to direct mail.
Dr. Khanna DMD
Postcard marketing is versatile and can adapt over time to get you the best results possible.
Peak Family Dentistry & Orthodontics
In 6 months, a campaign revenue of $390,000 an ROI of 1,175%
General Dentistry Office In Temple Texas
Acquired 229 patients, which generated more than $115,000 in revenue!
Fort Worth Dental Direct Mail Marketing Case Study
144 new patients in just one month!
North Broad Family Dental
$37,000 a month in gross revenue directly from the postcards.
Colleyville Dentistry
We generated 7 new patients and $7,200 in revenue from our postcards!
Yelm Prairie Dental Case Study
111 phone calls and over 400 clicks through to their website!
Taylor Made Smiles Case Study
24 unique phone calls and 152 clicks to their website!
Central Park West Dentistry
We generate a 1000% Return on Investment with postcard marketing!
North Side Dental
The return on investment (ROI) has already been more than enough to justify the campaign!
McLoud Family Dentistry
84 calls to their office from interested prospective patients!
Grove Dental Group
Only completed 50% of their mailing campaign and have received 85 phone calls!
Dry Cleaning/Laundry Case Studies
Yates Dry Cleaning
Yates Dry Cleaning received 50 new customers, and their campaign has already paid for itself
Education Case Studies
RLS Tutoring Inc. Case Study
A projected income of $19K+ over the next two years – a 233% return on investment!
Playtime Music Studios
The latest online marketing technology is great, but there will always be a place for the dependable results of direct mail postcards.
College Advisor Marketing Case Study – Trumbull, CT College Advisor Case Study
11 new clients after our 1st mailing!
Trinity Oaks Christian Academy
Generated new enrollments within days of mailing their campaign, setting them up for a strong return on investment!
Sylvan Learning Center
New students create long-term revenue for tutoring centers, so they produce big profits from the marketing investment required to get them.
Lakewood College
Doubled our enrollments and generated $1,800,000 in revenue!
Mathnasium Of Lake Forest
Increased our clientele by 10x (130 new clients) in just 18 months!
Amazing Creations Preschool
You can thrive even in a downturned economy through proactive lead generation using postcard marketing.
Dobson Academy
Enrolled 7 new students right away, with a tuition of $5000 per year!
Behind The Wheel Driving School
More enrollments means more revenue and postcard marketing can deliver both quickly and consistently
University Of Houston-Downtown
We generated 25 calls and $15,000 in revenue from our postcard mailings.
ISchool Of Music And Art
We started using postcard marketing to increase the number of enrollments...
University Of North Carolina Greensboro
Just one postcard campaign before your next event can make a huge difference for increasing attendance and revenue.
Perry Hall Christian School
Oftentimes for schools, even just 1 new student can pay for your marketing investment AND generate you a huge profit.
Texas Alternative Home School Case Study
The Catch and Close Campaign takes advantage of the views we are attaining and generates actual leads from it!
Grace Academy Preschool
These new students brought in almost $3,000 in added revenue to our school
Electric/Energy Case Studies
Financial Services Case Studies
Texoma Credit Union
You can set specific marketing goals, because postcards have the proven track record to produce the results YOU want.
Financial Services Company
We generated 15-18 new clients and $22,500-$27,000 in revenue from our postcard marketing!
InnoVest Financial Services
The follow-up ads convinced 250 website visitors to return to our site!
Steve Srein – Financial Services
We generated 140 new clients and $16,000 in revenue from our postcard marketing!
Sharp Bookkeeping Service
Ive tried everything and the only thing that has worked for me is postcards.
RJB Financial Services
We generated 261 responses and 20 new agents from our postcard mailings!
Foley & Co.
Repetition leads to consistent marketing results for mortgage companies, even in a recession.
Retirement First
We close 4-5 appointments, and only 1 pays for our marketing and then some!
C.W. Beale And Associates
Experimenting with designs and offers can help your company continue to improve your results with postcard marketing.
Denver Wealth Advisors Financial Service Case Study
After mailing only 1,000 cards - 12 unique phone calls and over 2,000 website clicks!
Fitness Case Studies
Contours Express
Even black and white cards can deliver great results when they are designed with marketing intention and understanding.
Sentara Center For Health & Fitness
We've generated $9,600 in revenue from our postcard campaigns!
Anytime Fitness
We generated 20 responses and 4 registrations in just 2 weeks with our postcards!
Browning’s Fitness
Those who try postcard marketing don't see any reason to stop, because their business continues to grow.
Formalwear Case Studies
After 5 Tuxedo
Postcards don't just generate leads. They build your company's reputation in all facets using proven marketing strategies.
Top Hat Tuxedo
They received 77 unique phone calls with the average cost of a rental at $141 each
Furniture Case Studies
Verlo Mattress Factory
Looking to boost sales during a big retail event? Nothing beats the return on investment generated by direct mail postcards.
St. Charles Office Furniture
Small businesses have to go with the marketing that works. For this furniture company, it's marketing postcards.
Government/Politics Case Studies
Councilwoman Suzy Alba
Won her seat with the highest amount of votes out of any of the 10 candidates elected and did it as a newcomer!
John Carpenter Case Study
He won his election by just 17 votes and attributes it to the online ads!
Marty Gearheart For House Of Delegates
We won our election thanks to our marketing postcards!
Dan Morris
Political campaigns are about name recognition and connecting with voters, and postcard marketing allows you to achieve both.
Tyson Larson
When you mail postcards to those who vote regularly, you build credibility with the voters you know you can count on.
Hearing Aids Case Studies
Hearing Aid Academy
We generated 12 responses and $9,000 in revenue from our postcard mailings!
Anonymous Hearing Aid Company
The company closed two sales right away, earning $4,000 EACH
Home Inspection Case Studies
Home Services Case Studies
Williams & Bay Pumping Services
We experienced a stronger economy and I feel continuing effects of our ongoing campaign that helped produce a better response.
Prime Building Services
Targeting local prospects in the community can generate a buzz around your business and bring in valuable referrals.
HVAC Marketing Case Studies
LJ Refrigeration
By spending just under $3,000, they ended up generating over $15,000 in sales!
Hightower Service Inc.
Produced a 50-60% response rate with targeted seasonal campaigns!
Aspire Heating And Cooling
In just two weeks, we already received $10,000 in revenue
Taconic Heating And Cooling
Weve gone from 4,500 customers to over 14,000 using postcard marketing!
HVAC Company
We booked 310 appointments and generated about $1,350 per booking with our postcards!
American Home Heating & Air
$30,000+ in revenue from mailing only 4,000 postcards!
Air Conditioning Marketing For Hudson Mechanical
Marketing is judged by the return on investment it generates. Postcard marketing delivers those marketing profits for HVAC businesses.
Morgner Air Conditioning & Heating
300 responses and generated $12,000 in revenue from this campaign alone!
RepairUSA
The return on investment was substantial 839% enough to keep them warm for the winter!
Heating And Cooling Postcards For Glass City
Mailing marketing postcards at strategic times throughout the year can pay off big for HVAC businesses.
Kenrich Mechanical
Mailing postcards before your busy season lays the marketing groundwork for generating big revenue when summer arrives.
Insurance Case Studies
M.E. Wilson Co.
Postcard marketing delivers huge ROI potential for small businesses in the insurance industry.
Marc Alkes Insurance
The postcards got 8-10 responses per mailing, generating $3,000-$5,000!
Wise Home Insurance
5-10 responses per mailing, generating $250-$1,000, depending on the policy
Talbert Insurance
After our first mailing, one of the first accounts we sold was over $150,000
Farmer’s Insurance
Attention: Your marketing postcards may make you very very busy. Thats kind of the point though, right?
Jewelry Case Studies
Neighborhood Jeweler
Generated a 15% response rate from 6,000 postcards. That's nearly 1,000 responses!
D Copperfield Jeweler
Direct mail postcards can deliver business growth for your small business when all other marketing tools fail.
Curtis J. Lewis Fine Jewelry
Jewelers can generate big profits from each jewelry show by using marketing postcards to draw the right crowd.
William Effler Jewelers
...a fair amount of people came in and made purchases ... It brought in around $25,000 of additional money.
Mosiello & Sons Jewelry Store
Generated $8,000 in revenue from a $905 postcard campaign!
Landscaping Case Studies
Imagastone Land Design
When the right offer lands in front of the right people, there is money to be made.
Handy Stop Nursery
Find prospects you didn't even know existed. Then, turn them into customers and generate more revenue for your business.
Cotleur & Hearing Landscape
Cotleur and Hearing brought in new business totaling over $50,000!
Neils Lunceford, Inc.
Overall it was a very successful campaign and [we] will strongly consider performing again in the future
Marshall’s Lawn Care
Marshalls Lawn Care received 3-4 new estimates per day, and generated an estimated $50,000 in new jobs!
Manufacturing Case Studies
Manufacturing Company
With 2 months still to go, theyve already surpassed that goal with 14 new clients and over $13k in income!
Martial Arts Case Studies
Success Martial Arts
Keeping a database of your customers and leads gives you a great mailing list to use for postcard marketing.
Super Kicks
The new students who came in off of their postcard mailings will generate $2,100 per month for Super Kicks!
Medical Services Case Studies
Passport Health Of New York
Small business owners keep their postcard mailings consistent, because that's how they keep the leads coming in.
Don Allen Studios
All small businesses need to use repetition with their postcard marketing to get consistent results.
Hyannis Family Medical Care
Their detailed brochure combined with DirectMail2.0 brought in 131 phone calls, while their online ad was seen over 54,000 times.
Mortgage Case Studies
Riverbend Mortgage
If the results are this good, you don't rock the boat. Postcard marketing gets long-term results for mortgage businesses.
CTC Financial
We generated 10 responses leading to $11,500 in revenue from our postcard mailings!
Moving/Storage Case Studies
Monster Movers
Monster Movers generates about $6,000 per month in new jobs from their mailings
All Ways Moving & Storage Case Study
4,445% ROI by mailing to current and past clients as well as warm leads!
Pine Ridge RV Park And Mini Storage
Pine Ridge was able to fill 20 of their units. At $45/month, with an average stay of 6 months, thats $5,400
Jim’s Moving Service
Those leads generated an average of $800 each week in new jobs
Music Case Studies
Playtime Music Studios
The latest online marketing technology is great, but there will always be a place for the dependable results of direct mail postcards.
ISchool Of Music And Art
We started using postcard marketing to increase the number of enrollments...
Optometry Case Studies
Dr. Jeffrey L. Morrill And Associates
We generated 135 calls from our postcard mailings!
West County Optometry
When you're looking to fill a local event, connecting with your local prospects with postcards is your best marketing option.
Lampasas Eye Care
We generated 125 responses and $28,000 from our postcard mailings!
Other Case Studies
Houston Beauty Pageant Company
Added 1,900 prospects to their online follow-up list!
Forestry Commerce Marketing Case Study
128,823 impressions and 794 clicks to their website!
McClain Decision Support Systems
$60,000 of revenue generated from just 789 postcards!
Sera Inc.
Simply sending out postcards isn't what gets big results. It's the intentional and strategic design that generates responses.
Painting Case Studies
Pest Control Case Studies
Sprinkler Magician
We generated $42,000 in revenue from our postcard mailings!
Pharmacy Case Studies
Village Pharmacy
We generated about 2 new customers per day from our 4 month postcard campaign!
Rhawn Street Pharmacy
Rhawn Street Pharmacy had 150 people come in from the mailings!
Appleby’s Drug Store
We doubled our flu shots this year with our postcard campaign!
Video
PharmScript
PostcardMania's communication and follow-up makes email marketing easy.
Photography Case Studies
In A Blink Productions
We brought in $4,000 in revenue from our postcard mailings!
Physical Therapy Case Studies
Physical Therapy Innovations
Marketing is judged by the growth it generates and its return on investment. Postcard marketing is king of both.
Elite Physical Therapy
This physical therapy business learned you can get better marketing results with less-hassle by outsourcing your marketing.
Rehab Access Physical Therapy
Business owners want to focus on the big picture. Outsourcing your marketing frees up your time so you can.
Reddy-Care Physical Therapy
Using PostcardMania, we get lead generation without any of the hassle.
ProFitness Physical Therapy
The great thing about repeat postcard mailings is it develops a self-perpetuating marketing cycle and continues to build.
Plumbing Case Studies
Pools Case Studies
Bullfrog Pools And Spas
A pool and spa company can saturate their local neighborhoods to generate huge returns on their marketing investment.
AAA Pool And Spa
Lay the marketing groundwork before your busy season starts. The repeated exposure you create will yield huge revenue.
Four Seasons Pool And Spa
Sending repeated postcard campaigns to the prospects who need your services pays off big time.
Lightning Pools And Pavers
Direct mail postcards offer you efficient results, so oftentimes you'll spend less on your marketing while increasing revenue.
Whip’s Pool Service
29 new clients and 8 client reactivations from 6,000 postcards!
Real Estate Case Studies
Solid Rock Properties, LLC
They received 16 phone calls and had 150 people visit their website.
Westhill Real Estate
After just two months, each of the brokers had closed about five deals, averaging $260,000 each.
Buy Lexington Homes
Im getting a 1-2% response rate, and out of that Im getting 1-2 sales through each mailing deals are $5-10k each.
Real Estate Investor Marketing Case Study
10 new properties generating a total of $30,000
Eipper Realty
We closed two deals, which generated $4,000 using postcard marketing!
Blueberry Hill Holdings Case Study
The follow-up ads convinced over 1,000 people to visit our site!
RealJoy Vacations
We projected picking up 62 new properties by this time and we have actually picked up 83!
Hardy Real Estate And Investments
The postcards work so well, they continue to mail several times a month!
Triad Residential Solutions
Check out what this company's ROI was with their postcard marketing campaign!
Century 21 Case Study
54 unique phone calls and over 1,800 clicks through to their website
Real Estate Investment Case Studies
Triad Residential Solutions
Check out what this company's ROI was with their postcard marketing campaign!
Buy Lexington Homes
Im getting a 1-2% response rate, and out of that Im getting 1-2 sales through each mailing deals are $5-10k each.
Blueberry Hill Holdings Case Study
The follow-up ads convinced over 1,000 people to visit our site!
Hardy Real Estate And Investments
The postcards work so well, they continue to mail several times a month!
North Carolina Real Estate Investor: Case Study
2 new clients and an ROI of $1,446%!!!
Solid Rock Properties, LLC
They received 16 phone calls and had 150 people visit their website.
Valley Cash Buyer Case Study
21 unique phone calls and over 500 clicks from interested leads to their website!
Recreation/Entertainment Case Studies
Film Stage & Showbiz Expo
Targeting both exhibitors and potential attendees can make your next trade show a huge hit.
Applause Theatre And Entertainment Service
Direct mail marketing can be relied upon as an essential cornerstone of your small business.
Game Truck
Hitting the right prospects for each franchise's market leads to profitable results from your postcard marketing.
Recycling Case Studies
Rockaway Recycling
Life is good when you can get all your marketing from one place AND get a fantastic return on your investment.
Remodeling Case Studies
Fairfax Interiors
Outsourcing your marketing gets you great results, while freeing you up to spend your time on the things YOU care about.
Floor Coverings International: Case Study
Their campaign produced $29K in sales and an ROI of 812%!
Rental/Leasing Case Studies
GenPowerLease, LLC
We generated over 100 calls and brought in $10,800 from our postcards!
The Rental Assistants
The Rental Assistants received 24 calls from their mailings, while their online follow-up ads made a total of 286,447 impressions
Restaurant Case Studies
Villa Valenti
Postcard marketing brings in customers for your restaurant. Then, the ROI is up to your staff by upselling to increase ticket totals.
The Olive Grove Restaurant
Restaurants can feature offers that require prospects to bring in their postcard, so they can track their marketing results.
Restaurant Marketing Case Study – Berres Brothers Coffee Roasters
8.64% response rate and generated over $2,100 in immediate profit!
Retail Case Studies
AminoGenesis
This skin care product company took their business to a whole new level when they started using postcard marketing.
4U2U Brands
Targeting the right markets with effective direct mail marketing can expand your business and generate incredible revenue.
The Scarlet Tassel
Retail gift stores can generate big revenue each holiday season by mailing postcards to their past customers.
Yale Appliance And Lighting
Postcards are great for continual business growth, but they can also be effective for temporary retail sales events.
Roofing Case Studies
Cornett Roofing Systems
Their return on investment (ROI) for their postcard campaign was through the roof 1,048.8%!
Masters Roofing
When you combine a great postcard design with a great mailing list, your postcard marketing results can blow your mind.
J.A.M. Associates, Inc.
We receive 25% of our sales from our postcard campaigns!
Senior Care Case Studies
Home Care Seminars
Senior care companies should target very specific groups of people to get great results from their efforts.
Helping Hands Of America
It doesn't take a huge response to yield huge profits for your company using postcard marketing.
Transportation Case Studies
Truck ECM
Truck ECM received 38 phone calls and 233,485 online ad impressions which resulted in 241 click-backs to their website
Travel Case Studies
Joyride Silver Adventures Direct Mail Marketing Case Study
Monthly revenue and tours increased by 500%
Waste Management Case Studies
When Doody Calls
...22 new clients from our mailings, which will generate $1,500 per month!...
Wedding/Party Services Case Studies
Butter Group Direct Mail Marketing Case Study
7 new customers and 200,000 in revenue!
Magic Midways Direct Mail Marketing Case Study
420 coupons were redeemed from their postcard!
Grand Central Party Rental
Postcard marketing is a versatile marketing tool for business growth.
Wholesaler Case Studies
Wholesale Fuels Inc.
Generated 92 customers, which brought in $9,813 in revenue in just one year!
Wine/Vineyards Case Studies
Finger Lakes Wine Country
The return on investment for marketing postcards make them an incredible marketing tool for small businesses.