The Situation

Lotus Pharmacy is a business to business pharmacy that fulfills prescriptions exclusively for businesses like assisted living communities, group homes, and other organized care services. They were looking to improve their marketing results and grow their business, so they decided to try direct mail with PostcardMania.

The Solution

PostcardMania designed a 6 x 11 postcard with the following features:

  • A professional and friendly of the pharmacist
  • An offer for a free lunch and presentation
  • A list of available services
  • Three five-star reviews on the back of the card

Lotus Pharmacy mailed 5,388 postcards to their own list of contacts.

The Results

This company has tripled in size since they started mailing postcards!

As a result, Lotus Pharmacy has tripled their business! They said they have been extremely pleased with the outcome of their direct mail campaign and plan to do more in the future.

CSID: 57670