Noble Estate Staffing, located in Oakland Park, FL is a full-service, domestic staffing solution within the private service community for people seeking careers and employers needing to hire staff for an estate or family office. They needed to advertise their services and bring in more revenue, so they came to PostcardMania for marketing help.
PostcardMania designed a 6 x 8.5 inch postcard that included the following features:
- Offer for $100 off the first hire
- A five-star review from a satisfied client
- A professional head shot of the founder, Alyssa, to increase trust with the recipient
- A large, bold headline on the back of the card
- A list of available staff roles for hire
Noble Estate Staffing mailed 5,000 postcards to their own list of contacts.
They generated $50,000 in revenue and achieved an ROI of 1,646%!
As a result, they received 15 responses and converted 5 of them which brought in $50,000 in revenue. Their initial investment in this direct mail campaign was $2,863, so their return on investment was 1,646%!
Since then, Noble Estate Staffing has ordered another 5,000 postcards with PostcardMania and would love to grow even bigger in the future from their marketing successes.
Interested in doing a similar campaign for your business? Call us and we will get you connected with a marketing consultant who has experience creating campaigns for other professional staffing companies.