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The Situation

Sunsolar Solutions is a solar energy installation company located in Peoria, AZ. They needed help with their marketing, so they contacted PostcardMania for help.

The Solution

Sunsolar Solutions’ postcard included the following features:

  • A friendly and professional photo of the owner, Troy to help establish trust with the recipient
  • Benefits of working with a professional solar energy installer
  • Google, Yelp, and Facebook verified positive reviews

They mailed 30,204 postcards to an Every Door Direct Mail mailing list that targeted local homeowners. All of the cards were mailed out at the same time in December.

 

The Results

They generated $104,000 in revenue!

As a result, they received 7 responses and converted 2 of them to new customers, which generated $104,000 in revenue. Sunsolar Solutions spent $11,595 on this mailer campaign, bringing their return on investment to 797%!

CSID: 53406
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