The Situation
The Ocala Real Estate Hub is a real estate company headquartered in Ocala, FL. They wanted to increase the amount of their listings, so they contacted PostcardMania for help with their marketing.
The Solution
PostcardMania designed a 6 x 8.5 inch postcard that included the following features:
- 2 five-star reviews from happy clients
- A QR code that when scanned goes to their website for more information
- A list of credentials on the back of the card to verify their experience
The Ocala Real Estate Hub mailed 5,579 postcards to their own contacts.
The Results
They generated $12,000 in revenue!
As a result, they received 1 response which led to a listing. This sold property generated $12,000 in revenue. Since they invested $3,948 in this campaign, their ROI amounts to 204%!
After the completion of this campaign, they launched 2 more mailings of 12,000 more postcards, and they are looking forward to achieving even more success in the future.
CSID: 58803