Get Updates

Get blog updates by email.


Get my marketing e-newsletter.



Let's get social!

For Those Who Can Work RSS Feeds


Freebies

If it's free, you must take it.
Everybody knows that.







About Joy

Joy Gendusa
is the founder and CEO of PostcardMania, a marketing juggernaut that specializes in direct mail, email and website development. When she isn't orchestrating small business domination or flying around the country to share her marketing expertise, she can be found enjoying sunny Clearwater, FL with her husband and two sons.



Archives

All Posts
Ask Joy
Branding
Business Tips
Case Studies
Content Marketing
Copy Writing
Direct Mail Marketing
Email Marketing
Google Marketing
Guest Bloggers
Joy Recommends
Mailing Melissa
Maniac Dispatch: Industry News
Marketing Critiques
Marketing Tips
Marketing Videos
Mobile Marketing
Online Marketing
PostcardMania
Public Relations
Social Media
Website Reviews

 

 

 

 

 

 

Postcard Designs that FAILED

Postcard Designs that FAILED

I spend a lot of time talking about how we at PostcardMania track our campaign results so we can show you examples of what has already worked for businesses like yours. I do this because it is basically the biggest … Continue reading

Share


Posted in Ask Joy, Business Tips, Case Studies, Direct Mail Marketing, Joy Recommends, Marketing Critiques, Marketing Tips, PostcardMania |

When Your Business Is Better Off Without You

When Your Business Is Better Off Without You

I must say: I’m flying pretty high right now! We just wrapped up one of our biannual Take Your Business to the Next Level events, and I absolutely love the time I get to spend teaching and mingling with fellow … Continue reading

Share


Posted in Ask Joy, Case Studies, Direct Mail Marketing, Email Marketing, Google Marketing, Marketing Tips, Marketing Videos, PostcardMania, Public Relations, Social Media |

Skin Therapy Website Design Analysis — Birmingham, AL

Skin Therapy Website Design Analysis — Birmingham, AL

It’s Friday! And you know what that means… It’s time for our weekly dose of small business website design tips. If you’re a regular reader, you know about the 5 essentials of business website design. If you’re not, you’re about to! … Continue reading

Share


Posted in All Posts, Copy Writing, Marketing Critiques, Marketing Tips, Online Marketing, Website Reviews |

What Genius Marketers Do Naturally

What Genius Marketers Do Naturally

Some people are born with talents and inclinations that cause them to excel in certain areas naturally. This doesn’t mean that others cannot excel in the same area, but it just might be a little more work because it doesn’t … Continue reading

Share


Posted in All Posts, Business Tips, Marketing Tips |

Restaurant Website Design Analysis — Bloomington, MN

Restaurant Website Design Analysis — Bloomington, MN

Creating a small business website design isn’t always a walk in the park. There are 5 essentials of business website design that you have to pay close attention to ensure that your site is maximizing its chance of success at turning … Continue reading

Share


Posted in Business Tips, Joy Recommends, Marketing Critiques, Online Marketing, Website Reviews |

Landscaping Website Design Analysis — Augusta, GA

Landscaping Website Design Analysis — Augusta, GA

As always, these small business website design analyses are here so you can see examples of website designs that incorporate all of the 5 essentials of business website design. I’m your host Joy Gendusa (CEO of PostcardMania) and my next analysis comes from … Continue reading

Share


Posted in All Posts, Branding, Business Tips, Marketing Critiques, Marketing Tips, Online Marketing, PostcardMania, Website Reviews |

Avoiding Black-Hole Employees…

Avoiding Black-Hole Employees…

We’re all employers here, right? Not that that’s even the most important thing. We’re all humans here, right? We ALL know certain people are a joy to be around and others… well… just kind of drain the life out of … Continue reading

Share


Posted in All Posts, Ask Joy, Business Tips |

Hearing Aid Website Design Analysis — Springfield, VA

Hearing Aid Website Design Analysis — Springfield, VA

As always, these small business website design analyses are here so you can see examples of website designs that incorporate all of the 5 essentials of business website design. I’m your host Joy Gendusa (CEO of PostcardMania) and my next analysis comes from … Continue reading

Share


Posted in All Posts, Branding, Business Tips, Joy Recommends, Marketing Critiques, Marketing Tips, Online Marketing, Website Reviews |

Direct Mail Postcard Design: Music Studio in Haverhill, MA

Direct Mail Postcard Design: Music Studio in Haverhill, MA

More customers and revenue. That’s what you get from a well-designed postcard, yes? Yes. But in order to get a well-designed postcard, you have to know the 10 critical elements every postcard needs. It took me 15 painstaking years to … Continue reading

Share


Posted in All Posts, Ask Joy, Business Tips, Direct Mail Marketing, Joy Recommends, Marketing Critiques, Marketing Tips, PostcardMania |

3 Tips to STOP Missing Sales Goals

3 Tips to STOP Missing Sales Goals

When 2014 started, I bet you set goals for yourself and your business. Revenue goals, sales goals, growth goals, etc. Well, guess what? The sprint to the 2014 finish line is right around the corner (I know. I can’t believe … Continue reading

Share


Posted in All Posts, Business Tips, Joy Recommends, Marketing Critiques, Marketing Tips, PostcardMania |