One of the simplest and most cost-effective forms of direct mail marketing is the . Because postcards work so well they can be considered one of the key small business marketing strategies.
Growing a business sustainably means you have to constantly acquire new customers while keeping your old ones, so in this article I'll show you how postcards can do both for your company.
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Marketing Plans
Read This ArticleLanding pages are an integral part of your direct mail marketing these days, for the main reason that they finish the communication once started by your direct mail postcard.
Since landing pages need specific design strategies to maximize their lead generation results, this article tells you everything you need to know to make them awesome.
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Internet Marketing
Read This ArticleMany major catalogers have taken a direct hit in the last month due to the increase of postage costs and regulations. Not surprisingly, this subject was the key discussion topic at the Annual Conference for Catalog and Multichannel Merchants
This aricle outlines the distinct advantages direct mail postcards have over direct mail catalogs, so you can choose the option that can bring you the most revenue.
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Catalog Marketing
Read This ArticleThe individual can become confused as to what would be the appropriate course of action in such a volatile market. The individual investor or business owner must rise above the noise and make rational and logical decisions.
In this article, I discuss some marketing landmines that sabotage your marketing efforts and yield disappointing results. You definitely want to avoid those.
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Budgeting
Read This ArticleLike baseball, basketball is one of America's favorite pastimes. The evening the Houston Rockets won the NBA Championship in 1995, the streets of Houston were packed with throngs of people and seemed to be a common thread amongst everyone no matter their
Marketing
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