Maniac Marketing Blog | Featuring your host, direct mail marketing expert Joy Gendusa.

Joy Gendusa

Joy is the Founder and CEO of PostcardMania. After more than seventeen years of leading one of the most innovative and successful postcard marketing companies in the industry, Joy has obtained a level of marketing expertise that is sought after for counsel and speaking engagements all over the country. But here at the Maniac Marketing Blog, you get her knowledge at absolutely no cost to you. She will be dropping by often to share wisdom and experience on a wide range of topics, from direct mail to business management, and even email marketing and website development. Read More

Marketing Critiques

December 16, 2010

Are You Sacrificing Clarity for Cleverness?

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December 13, 2010

What Is ROI and How Is It Calculated?

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April 23, 2010

What book cover do you prefer? Part 2

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April 8, 2010

PostcardMania Bares Its Soles!

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February 3, 2010

Featured Article: How a B2B Company Went From Zero Brand Awareness to 190 Leads With Its First-Ever Direct-Mail Effort

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December 11, 2009

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August 21, 2009

PostcardMania featured on MSNBC!

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July 30, 2009

Joy Recommends: Rocket Print & Mail

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Mailing Melissa

May 26, 2009

The Most Important Part of Your Mailing (Part 1 of 3)

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