4 Sparkling Postcards Every Jewelry Shop Can Use

Hey Jewelers!

Are you looking to attract and showcase your stunning jewelry collection to new customers?

Look no further than a direct mail campaign!

Bright postcards that catch prospects’ attention can transform your marketing strategy.

But don’t take my word for it, check out these success stories.

Did you know that direct mail has an average engagement rate of 95% and is interacted with at least 4 times at home? MarketReach (2021) Now that’s pretty great.

It’s time to dive in. We’ve got some fantastic designs ready for you to use so its super simple for you!

Check them out!

Let your jewelry speak for itself with a showcase postcard!

Feature a photo of your best piece(s) to demonstrate your exquisite collection and attract potential customers. Here’s a shining example:

jewelry postcard

It works! This jewelry shop generated an amazing $10,000 in revenue and an ROI of 958%!

Irresistible Coupon Offer Postcard

Entice prospects with irresistible offers, like a discount off an expensive item.

Check out this postcard that 10% OFF all jewelry!

beautiful jewelry postcard

Personalize the postcard with your store’s information and a time sensitive note that it is ONLY for this month! Believe it or not, this shop received 50 responses, 40 of whom converted to buyers!

Gold Buying Postcard!

Empower clients by inviting them to turn their gold into cold, hard cash.

There is little that’s more eye catching than gold and cash itself.

jewelry store postcard

Don’t forget to mention the key point that you buy gold.

Track your leads using call tracking numbers to measure your campaign’s success!

And better yet, combine your direct mail campaign with digital ads, like this company.

Bold Offer Postcard

Use eye-catching graphics to highlight your credibility and special offers. Who doesn’t love a good deal, right? Here’s a bold example that converts:

jeweler postcard

Showcase an actual piece of jewelry – a picture speaks a thousand words, right? Add in your logo, your call to action, and a picture of the beautiful jewelry your prospects will be wearing, and you are set! Check out this campaign that brought in $8000 from a $905 postcard campaign!

Need help creating your postcards? We got you!

So once you’ve got your direct mail campaign off to a roaring start, the next step to skyrocketing your campaign is to integrate it with a digital campaign. Trust me!

Add Google, Facebook and Instagram ads and voila, you have an omnichannel campaign that helps spread your message everywhere your prospects are!

Look no further than Everywhere Small Business. Learn how to simply and cost effectively cover your entire area.

Don’t forget to check out more success stories here.

You’ll want to invest in targeted mailing lists to ensure your postcards reach the right audience.

Your postcard campaign depends on the quality of your mailing list.

And don’t forget to follow up with multiple mailings to maximize your ROI!

Give it a try with 1000 free mailing list records on us.

Ready to take your jewelry shop’s marketing to the next level? Contact one of our marketing consultants at 800-628-1804 for expert advice and assistance. The best part? It’s 100% FREE. We’re here to help you succeed!

Best,

Joy

FREE DOWNLOAD: Postcard Marketing in an Online World Ebook

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