PostcardMania In the News

The Everywhere Real Estate plan also sets up an agent’s Google My Business Profile, another critical facet of online marketing that can challenge smaller teams and new agents. 

Learn more about our new product here.

You shouldn’t rely on just one tool for lead generation. You need to boost your search team.

If you have ever been to the beach, chances are you have seen a person with a metal detector searching through the sand for treasure. Perhaps you have even tried it yourself, imagining that you’ll discover a lost diamond, a rare coin or gold bracelet. Just one stroll on the sand could reap rewards in hundreds or thousands of dollars. On the other hand, you could end up just finding pennies.

So, how would you find quality treasure?… Keep reading here to find out!

PostcardMania was featured in this Tampa Bay Times article.

Attracting and retaining talent continues to be a top priority for companies across Tampa Bay, including those in the midsize category.

Thirty-four businesses with more than 150 employees but less than 499 made our annual ranking this year. These companies range from marketing agencies to law firms to restaurant groups. Across the board,… read on here.

CLEARWATER, Fla. — A Clearwater marketing company is doing more than just business as usual; they’re looking to change the business landscape for women executives.

“I’ve never once thought in all my time doing business that I had any disadvantage from being a woman,” said PostcardMania Chief Marketing Officer Sarah Kicinski, who added she feels right at home walking the floor of the printing press.

While women make up only 29% of executive-level jobs nationwide, at PostcardMania 55% of executives are women.

Read the full article here.

Elizabeth Shanahan can get a bacon, egg and cheese sandwich, clean her car with a weekly detailing service, go to yoga classes or get a massage — all from her office.

It’s some of the many perks of working for Clearwater-based marketing firm PostcardMania, which also allows well-behaved dogs in the office.

With her favorite cafe sandwich at her desk, Shanahan, a human resources recruiter, sorts through hundreds of job applications every morning.

Continue reading here.

Joy Gendusa was interviewed by Fox 13 Tampa Bay

CLEARWATER, Fla. – It’s a workplace where even the printers have personality.

Joy Gendusa leads Postcardmania’s colorful office space in Clearwater as the founder and CEO. She said the company takes traditional direct mail by using postcards and other products to combine with online ads and tracking to see where leads are coming from for small businesses.

Watch the interview here.

PostcardMania’s 23-year journey took them to $64 million in revenue in 2020. Now, with their founder/CEO Joy Gendusa still at the helm, they look to the next era of the company, helping small businesses navigate the ever-growing maze of marketing technologies.

Come to PostcardMania’s campus today, and you will find an on-site café, a gym, multiple facilities and crucially, the 5 commercial printing presses which form the backbone of the company’s business. If you add to this the 300 staff and close to 100,000 clients, then the small startup, setup in a 600 square foot cottage seems a world away. 23 years ago however, that was the reality for PostcardMania…

Check out the full article here!

Newsweek was writing an article about how Florida and its businesses are flourishing, and reached out to us because we’ve been growing like crazy!

Joy Gendusa, founder and CEO of Postcard Mania, a marketing firm in Clearwater, Florida has put her energy into moving her traditional postcard mailing business towards the digital future, helping the small business owner adapt to the ever-changing world of marketing. With 25 years of cutting-edge printing behind them, and their new digital focus on a steep upward trajectory, PostcardMania is well positioned for the future as Florida’s number-one AdTech force and Gendusa is anticipating the future, “I am going to be listening so I can help small businesses with what they need now, and what they’re going to need for the next ten years.”

Read the full article here!

PostcardMania has seen a lot of growth over the last two years, with earnings up 31% in 2021 and nearly 100 new hires added since May 2020.

Continue reading to learn how PostcardMania’s growth led to the creation this new client-centric role to further improve client experience and campaign results.

PostcardMania, the $83.9MM small business-focused marketing company, has announced a new C-level executive role, its Chief Experience Officer, to further improve client experience and campaign results with the firm. This move will help PostcardMania better leverage its marketing technologies and customer service platforms to meet the needs of clients seeking to maximize campaign results, value and efficiency.

This new client-centric role will be filled by 12-year PostcardMania veteran, Jackie Payson Wirsing, who began with the company in 2010 as Director of New Products.

Keep reading here, to learn more about our new Chief Experience Officer, Jackie!