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Now you can get the Top 10 Direct Mail Secrets that are specific to your industry. These are tips that you can start applying to your marketing plan tomorrow and really start growing your business.
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INDUSTRY CASE STUDIES

Home || Real Business Success Stories

Industry Specific Real Business Success Stories

We invite you to watch and read real entrepreneur success stories that demonstrate direct mail strategies that work. Browse through the business success stories below to learn how you can start building a postcard marketing plan that will work for you.

Dental Case Studies

Mike Hollander needed a way to raise awareness about his business in the dental community. Hollander Dental
Industry: Dental
Result: Every time I get a new account it means I will get business anywhere from $1,000 to $3,000...
Hollander Dental Case Study Details
Whiter smiles for every age Lembach Dental
Industry: Dental
Result: 20 new patients a month.
Lembach Dental Case Study Details
Reactivate current patients postcard Plumb Creek Dental
Industry: Dental
Result: 15 reactivations and 50 new patients
Plumb Creek Dental Case Study Details
Transitions Dental
Industry: Dental
Result: To increase new patients.
Transitions Dental Case Study Details
Postcard marketing is the only marketing we do. Dr. Khanna, DMD, LLC
Industry: Dental
Result: [I]t more than pays for itself within the first month
Dr. Khanna, DMD, LLC Case Study Details
Albert Family Orthodontics Albert Family Orthodontics
Industry: Orthodontics
Result: $16,000 in profits with an estimated ROI of 480%.
Albert Family Orthodontics Case Study Details
Sierra Dental Sierra Dental
Industry: Dental
Result: Increased practice over 30% last year.
Sierra Dental Case Study Details

Education Case Studies

Playtime Music Studios is a Central Florida business dedicated to helping children prepare for learning. Playtime Music Studios
Industry: Education
Result: As soon as we sent the postcard, 50 people called us.
Playtime Music Studios Case Study Details
We did our first mailing last spring and got a lot of phone calls with the postcards we mailed. Amazing Creations Preschool
Industry: Education
Result: We did our first mailing last spring and got a lot of phone calls.
Amazing Creations Preschool Case Study Details
Start a new career postcard sample Lakewood College
Industry: Education
Result: Return on campaign cost: 2,141%
Lakewood College Case Study Details
FREE testing event sample postcard Sylvan Learning Center
Industry: Education
Result: 80 new leads came in for testing as a result of this campaign
Sylvan Learning Center Case Study Details
SMA summer camp postcard sample Martial Arts Summer Camp
Industry: Martial Arts
Result: Campaign cost of $528 with a 3,788% return
Martial Arts Summer Camp Case Study Details
Young child opening a door into a world of possibilities. Perry Hall School
Industry: Education
Result: ROI 724%
Perry Hall School Case Study Details
Young child opening a door into a world of possibilities. Perry Hall School
Industry: Education
Result: ROI 724%
Perry Hall School Case Study Details
iSchool of Music & Art
Industry: Music Education
Result: Typically enrolls about 100 new students at each location from each mailing.
iSchool of Music & Art Case Study Details
University of North Carolina University of N. Carolina
Industry: Education
Result: Event brought in 352 attendees, 45$ admission each.
University of N. Carolina Case Study Details
Response: Increased student sign ups and made over $30,000. Behind the Wheel Driving School
Industry: Driving Education
Result: Increased sign-ups = $30,000
Behind the Wheel Driving School Case Study Details

Entertainment Services Case Studies

Grand Central Party Rental Grand Central Party Rental
Industry: Party, Event Rental
Result: Increased brand awareness and boosted lead by 2-3%.
Grand Central Party Rental Case Study Details
Applause Theatre and Entertainment Service has been selling Broadway and event tickets to the public since 1987. Applause Theatre Service
Industry: Entertainment
Result: I believe if we don't mail, our phone will not ring.
Applause Theatre Service Case Study Details
Film Stage & Showbiz
Industry: Entertainment
Result: To bring in more exhibitors, sponsors or advertisers at their show.
Film Stage & Showbiz Case Study Details
Finger Lakes Wine Finger Lakes Wine
Industry: Tourism
Result: Increased visitors to the Finger Lakes area and resorts
Finger Lakes Wine Case Study Details
Game Truck Party Game Truck Party
Industry: Video Game Parties
Result: Drives business for franchisees to book more parties.
Game Truck Party Case Study Details

Financial Services Case Studies

Mike Foley is the co-owner of Foley and Co., a family-run mortgage business based in Campbell, CA. Foley & Co.
Industry: Mortgage
Result: Every time we send out a postcard [to our database], we generate a dozen calls...
Foley & Co. Case Study Details
Commerce Payment
Industry: Merchant Services
Result: They received 100 leads and closed 25 clients from their first direct mail campaign.
Commerce Payment Case Study Details
S.P. Bookkeeping Service
Industry: Bookkeeping
Result: They get 5 new clients a month and net over $60,000 from each customer over time.
S.P. Bookkeeping Service Case Study Details
Riverbend Mortgage Riverbend Mortgage
Industry: Mortgage
Result: Calculated ROI at 25 times what he spends!
Riverbend Mortgage Case Study Details
Texoma Community Credit Union Texoma Credit Union
Industry: Banking
Result: Promotion generated 198 CDs, totaling $5.31 million.
Texoma Credit Union Case Study Details
C. W. Beale & Associates, Inc. C. W. Beale & Associates, Inc.
Industry: Financial Planning
Result: Total ROI from campaigns is 10x spend.
C. W. Beale & Associates, Inc. Case Study Details

Health & Fitness Case Studies

Elite Physical Therapy is a Rhode Island based practice that focuses on specialty programs combining superior therapy, exercise and other Elite Physical Therapy
Industry: Physical Therapy
Result: A clear statistical significance six weeks from increasing outflow.
Elite Physical Therapy Case Study Details
Rehab Access Physical Therapy is a New Orleans based practice providing hands-on care and one-on-one attention to achieve great results for their patients. Rehab Access Physical Therapy
Industry: Physical Therapy
Result: When I found PostcardMania, everything was handled.
Rehab Access Physical Therapy Case Study Details
Their practice is 90% referral- based, so their main goal in their postcard campaign is to stay in touch with their client base. Family Life Health Center
Industry: Chiropractic
Result: If we stopped the mailings for two or three months, we would generally see a drop [in patients].
Family Life Health Center Case Study Details
Physical Therapy Innovations is a consistent mailer. Physical Therapy Innovations
Industry: Physical Therapy
Result: When targeting new areas, he had a jump of 20 new patients.
Physical Therapy Innovations Case Study Details
We send out several thousand [postcards] to zip codes in our area. West County Optometry
Industry: Optometry
Result: West County Optometry has been a client of PostcardMania since 2007 and they love the results.
West County Optometry Case Study Details
We assured Gavin that, as a turnkey operation, we could handle the whole process — start to finish. Helping Hands of America
Industry: Healthcare
Result: $1,400 to bring in $26,000, yeah I can be pretty pleased
Helping Hands of America Case Study Details
We train individuals to start, run and manage their own home care agencies, outside of a franchise environment. Home Care Seminars
Industry: Healthcare
Result: Home Care Seminars saw a 2.3% close rate from their mailing.
Home Care Seminars Case Study Details
Signature Med Spa Web Design Signature Med Spa
Industry: Spa
Result: Increased Internet traffic to our Website
Signature Med Spa Case Study Details
Introducing New Savvy Salon and Spa Postcard Savvy Salon
Industry: Salon
Result: Talk around town increased substantially with postcard mailing
Savvy Salon Case Study Details
AminoGenesis AminoGenesis
Industry: Skin Care
Result: More new customers in months than they usually get in 2 years.
AminoGenesis Case Study Details
Advanced Aesthetics Concepts Advanced Aesthetics Concepts
Industry: Cosmetic Equipment
Result: $400,000 in immediate sales and more website traffic.
Advanced Aesthetics Concepts Case Study Details
Browning Fitness is an exclusive gym for private training with sought-after personal trainer Mary Ann Browning in Manhattan, NY. Browning Fitness (Verve)
Industry: Fitness
Result: We're 20%–30% for the same month-by-month over last year
Browning Fitness (Verve) Case Study Details
Passport Health Long Island
Industry: Travel Medicine
Result: Increased awareness and saw a consistent stream of clients.
Passport Health Long Island Case Study Details
Passport Health New Jersey
Industry: Travel Medicine
Result: Since 2003, they've used postcards for everything.
Passport Health New Jersey Case Study Details
ProFitness Physical Therapy
Industry: Physical Therapy
Result: To raise awareness of practice and increase new patients.
ProFitness Physical Therapy Case Study Details
Response: 45 calls resulting in 25 sign ups and $12,675 for one year. Contours Express
Industry: Fitness
Result: 45 calls net 25 sign-ups and $12,675.
Contours Express Case Study Details

Home and Business Services Case Studies

There’s no denying that great results are the number one reason our clients choose PostcardMania Leavitt's Auto Care
Industry: Auto Repair
Result: Leavitt Auto Care had 50-60 customers a week bring in their postcards!
Leavitt's Auto Care Case Study Details
Jim came to us with some great ideas for his campaign, and we worked with him to turn those into a reality. Triad Residential Solutions
Industry: Real Estate
Result: Jim sees an average annual return on investment of 500%!
Triad Residential Solutions Case Study Details
New kitchen or bath for the holidays Fairfax Interiors
Industry: Interior Design
Result: Higher than any other advertising medium we have
Fairfax Interiors Case Study Details
Beautiful woman enjoying pool Four Seasons Pool
Industry: Pool Servicing
Result: $5,000 in additional revenue
Four Seasons Pool Case Study Details
Home protected by new roof Masters Roofing
Industry: Roofing
Result: An incredible 33,266% on a cost of $493!
Masters Roofing Case Study Details
Lower Your Insurance Payment Postcard Farmers Insurance
Industry: Insurance
Result: Mailing produces overwhelming number of new callers
Farmers Insurance Case Study Details
The bold spring colors on this card are sure to grab attention. Handy Stop Nursery
Industry: Landscaping
Result: Conservatively, 1015%
Handy Stop Nursery Case Study Details
Colorful beach ball floating in well maintained pool AAA Pool
Industry: Pool Servicing
Result: Increased profit result of postcard campaign
AAA Pool Case Study Details
Beautiful pool and pool deck Bullfrog Pool
Industry: Pool Servicing
Result: Gross - 1,537%; Net - 615%
Bullfrog Pool Case Study Details
Merry Maids is a nationwide franchise providing residential cleaning services. Merry Maids
Industry: Cleaning Service
Result: Campaign Cost: $800. ROI $5000 for each new customer
Merry Maids Case Study Details
National Charity Services
Industry: Non Profit
Result: Campaign Cost: $500 (Not including postage). Estimated ROI: 600%
National Charity Services Case Study Details
M.E. Wilson Company
Industry: Insurance
Result: Campaign cost 3,926. Lifetime ROI 19,000
M.E. Wilson Company Case Study Details
ReportMaster ReportMaster
Industry: Chiropractic Software
Result: Generates $12,000 in weekly gross income.
ReportMaster Case Study Details
Sera Inc. Sera Inc.
Industry: Research Company
Result: Had an estimated 640 residents fill out their online survey.
Sera Inc. Case Study Details
Lightning Pools & Pavers Lightning Pool & Pavers
Industry: Pool Remodling
Result: Targeting helps increase overall sales by 53%
Lightning Pool & Pavers Case Study Details
Measurable Solutions Measurable Solutions
Industry: Business Consulting
Result: Continual outflow produces award winning company
Measurable Solutions Case Study Details
Response: Over 40 qualified leads with approximately $8,000 in sales. Rivercity Autowerks
Industry: Auto Repair
Result: Fourty leads generate $8,000 in sales
Rivercity Autowerks Case Study Details

Retail Business Case Studies

Yale Appliance is a retailer of major appliances, lights and fixtures in Boston, Massachusetts. Yale Appliance
Industry: Appliance Retailer
Result: One-day sale total: $2.3 million
Yale Appliance Case Study Details
Affordable Phone free phone service Affordable Phone
Industry: Free Phone Service
Result: The cards mailed by PostcardMania produced $63,000 of revenue.
Affordable Phone Case Study Details
Introducing Fruit 66 success postcard 4U2U Brands
Industry: Beverage Company
Result: As a result of the mailing, we've added new distributors
4U2U Brands Case Study Details
Colossal size holiday jewelery postcard D Copperfield Jeweler
Industry: Jeweler
Result: With postcards, more people come in and he makes more money.
D Copperfield Jeweler Case Study Details
Example of Tri City's Landscaping Projects Tri City Landscaping
Industry: Landscaping
Result: We get an immediate response, approx. 5 calls per day
Tri City Landscaping Case Study Details
Villa Valenti happy Birthday Postcard Villa Valenti
Industry: Restaurant
Result: Substantial increase in business with Postcard Campaigns
Villa Valenti Case Study Details
Kitchen exhaust hood on fire Firehoodz
Industry: Fire Hood Cleaning
Result: ROI 4551%
Firehoodz Case Study Details
Curtis J. Lewis Fine Jewelry is a fine jeweler in Manhattan and also organizes jewelry shows across the Northeast. Curtis J. Lewis Fine Jewelry
Industry: Jewelry
Result: I estimate between a 5 to 10 times return from our mailings.
Curtis J. Lewis Fine Jewelry Case Study Details
Beau Brummel
Industry: Men's Clothing Store
Result: Increased customers and sales when they send postcard mailings.
Beau Brummel Case Study Details
After Five Tuxedo Company After Five Tuxedo
Industry: Formal Wear
Result: Postcards are the number one reason people come into store.
After Five Tuxedo Case Study Details
St. Charles Office Furniture St. Charles Office Furniture
Industry: Furniture
Result: ROI is is at least 10x spend.
St. Charles Office Furniture Case Study Details
Response: Generated $13,000 profit resulting in 25% of all sales for 10-day event. Verlo Mattress
Industry: Mattress Retail Store
Result: 10-day event produces $13,000 profit.
Verlo Mattress Case Study Details
Response: Received 168 responses for 3-day event. The Scarlet Tassel
Industry: Retail
Result: 168 responses for 3-day event.
The Scarlet Tassel Case Study Details

Political Success Case Studies

Dan Morris is the St. Mary's County Commissioner, a position he was elected to due largely to his postcard marketing efforts. Dan Morris Political Success
Industry: Politics
Result: Won campaign by over 2000 votes
Dan Morris Political Success Case Study Details
Tyson Larson is a member of the Nebraska State House of Representatives, a position he was elected to largely due to his postcard marketing efforts and going door-to-door. Tyson Larson Political Success
Industry: Politics
Result: Tyson Larson won his election! Now that's results!
Tyson Larson Political Success Case Study Details
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