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INDUSTRY CASE STUDIES

Home || Case Studies

Postcard Marketing Case Studies by Industry

AminoGenesis AminoGenesis
Industry: Skin Care
Result: More new customers in months than they usually get in 2 years.
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Albert Family Orthodontics Albert Family Orthodontics
Industry: Orthodontics
Result: $16,000 in profits with an estimated ROI of 480%.
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Sierra Dental Sierra Dental
Industry: Dental
Result: Increased practice over 30% last year.
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Advanced Aesthetics Concepts Advanced Aesthetics Concepts
Industry: Cosmetic Equipment
Result: $400,000 in immediate sales and more website traffic.
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Grand Central Party Rental Grand Central Party Rental
Industry: Party, Event Rental
Result: Increased brand awareness and boosted lead by 2-3%.
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Applause Theatre and Entertainment Service has been selling Broadway and event tickets to the public since 1987. Applause Theatre Service
Industry: Entertainment
Result: I believe if we don't mail, our phone will not ring.
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Browning Fitness is an exclusive gym for private training with sought-after personal trainer Mary Ann Browning in Manhattan, NY. Browning Fitness (Verve)
Industry: Fitness
Result: We're 20%–30% for the same month-by-month over last year
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Curtis J. Lewis Fine Jewelry is a fine jeweler in Manhattan and also organizes jewelry shows across the Northeast. Curtis J. Lewis Fine Jewelry
Industry: Jewelry
Result: I estimate between a 5 to 10 times return from our mailings.
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Passport Health Long Island
Industry: Travel Medicine
Result: Increased awareness and saw a consistent stream of clients.
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Passport Health New Jersey
Industry: Travel Medicine
Result: Since 2003, they've used postcards for relocating offices, promoting to doctors and more.
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iSchool of Music & Art
Industry: Music Education
Result: Typically enrolls about 100 new students at each location from each mailing.
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Beau Brummel
Industry: Men's Clothing Store
Result: Increased customers and sales when they send postcard mailings.
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Commerce Payment
Industry: Merchant Services
Result: They received 100 leads and closed 25 clients from their first direct mail campaign.
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Sharp Bookkeeping Service
Industry: Bookkeeping
Result: They get 5 new clients a month and net over $60,000 from each customer over time.
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Game Truck Party Game Truck Party
Industry: Video Game Parties
Result: Drives business for franchisees to book more parties.
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Riverbend Mortgage Riverbend Mortgage
Industry: Mortgage
Result: Calculated ROI at 25 times what he spends!
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ReportMaster ReportMaster
Industry: Chiropractic Software
Result: Generates $12,000 in weekly gross income.
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Texoma Community Credit Union Texoma Credit Union
Industry: Banking
Result: Promotion generated 198 CDs, totaling $5.31 million.
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Finger Lakes Wine Finger Lakes Wine
Industry: Tourism
Result: Increased visitors to the Finger Lakes area and resorts
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University of North Carolina University of N. Carolina
Industry: Education
Result: Event brought in 352 attendees, 45$ admission each.
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Sera Inc. Sera Inc.
Industry: Research Company
Result: Had an estimated 640 residents fill out their online survey.
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Lightning Pools & Pavers Lightning Pool & Pavers
Industry: Pool Remodling
Result: Targeting helps increase overall sales by 53%
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Measurable Solutions Measurable Solutions
Industry: Business Consulting
Result: Continual outflow produces award winning company
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C. W. Beale & Associates, Inc. C. W. Beale & Associates, Inc.
Industry: Financial Planning
Result: Total ROI from campaigns is 10x spend.
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After Five Tuxedo Company After Five Tuxedo
Industry: Formal Wear
Result: Postcards are the number one reason people come into store.
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St. Charles Office Furniture St. Charles Office Furniture
Industry: Furniture
Result: ROI is is at least 10x spend.
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Response: Generated $13,000 profit resulting in 25% of all sales for 10-day event. Verlo Mattress
Industry: Mattress Retail Store
Result: 10-day event produces $13,000 profit.
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Response: Increased student sign ups and made over $30,000. Behind the Wheel Driving School
Industry: Driving Education
Result: Increased sign-ups = $30,000
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Response: 45 calls resulting in 25 sign ups and $12,675 for one year. Contours Express
Industry: Fitness
Result: 45 calls net 25 sign-ups and $12,675.
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Response: Over 40 qualified leads with approximately $8,000 in sales. Rivercity Autowerks
Industry: Auto Repair
Result: Fourty leads generate $8,000 in sales
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Response: Received 168 responses for 3-day event. The Scarlet Tassel
Industry: Retail
Result: 168 responses for 3-day event.
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