Joy Gendusa, PostcardMania CEO, founder and direct-mail marketing maven, recently learned that she is amongst the Top 50 Entrepreneurs when Business Leader Media announced its first annual awards. Gendusa focuses on her passion to educate business owners in effective ways to grow and expand their companies through various marketing techniques.
Social Media expert Deepak Gupta of ex.brazencareerist.com/, interviews PostcardMania’s CEO, Joy Gendusa.
Social media is one of the hottest new marketing channels to emerge in the last decade, but it’s not the be-all, end-all of promotion. In this radio interview, Joy discusses how to use a hybrid approach of direct mail and social media to increase response and conversion rates.