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Mobile Home Services Case Study Video

The Situation

Quality Mobile Home Services, a mobile home services company that specializes in remodeling mobile homes, wanted to service more mobile homes around California. To accomplish this, they contacted PostcardMania to start a bulk mail campaign.

The Solution

Our marketing experts worked with them to develop an integrated direct mail and digital campaign that targeted mobile home owners and renters in their targeted areas of California. They utilized our Everywhere Small Business product which combines targeted postcards, with matching digital ads on Google, Facebook and Instagram.

Their integrated campaign delivered results because:

  • The front of their postcard included colors that pop as well as a bold headline “Mobile Home Services” being followed by their a bulleted list of the services that they provide.
  • The back of the card asks some situational questions about the recipient’s home to help the homeowner determine whether or not they may need repairs to prevent structural damage.
  • Four offers including a free estimate, 25% off a service and 0% financing, give the recipient several reasons to contact Quality Mobile Home Services.
  • Trust logos from the BBB and Inc 5000 increase credibility and show this is a reputable business.

The Results

$604,000 in revenue!

They made a total of $604,000 in revenue from their mailings! This was a ROI of 1152%!

Are you interested in doing a similar bulk mail campaign for your business? Call us, and we will get you connected with a marketing consultant who has experience creating campaigns for other home services!

CSID: 33310