Kleinheinz Dentistry

The Situation

Kleinheinz Dentistry is a dental practice located in Charlotte, North Carolina. Wanting to breathe some new life into their practice and draw in more new patients, Kleinheinz Dentistry contacted PostcardMania’s marketing services to help them construct a postcard marketing campaign that would allow them to achieve their goals.

The Solution

Design: A direct mail postcard marketing campaign that targets high-income mailing routes within a 3-mile radius of the dental practice.

• Professionally designed graphics and formatting, making it pleasing to the eye and accessible to the reader.
• A five-star review from a satisfied client, giving credibility to the services that the practice offers.
• Multiple offers and deals with the presentation of the postcard, which entices the recipient to respond quickly.

Mailing List: Highest income mailing routes within a 3-mile radius of the practice.

The Results

…a 87.5% increase in new patients and a 35% increase in revenue!

Before their campaign with PostcardMania, Kleinheinz Dentistry was averaging 20 new patients and $86,000 in revenue each month. A year later, after their campaign, the dental practice is averaging a consistent 37.5 new patients and $115,000 in revenue each month! That’s an 87.5% increase in new patients and a 35% increase in revenue! The dental practice has even hired 3 new staff members and is planning to expand further, potentially opening a second facility!

Interested in doing a similar campaign for your business? Call us and we will get you connected with a marketing consultant who has experience creating campaigns for other dental services!