Cleaning Services Case Study Video

The Situation

Clean Freaks Softwash is a power wash cleaning business located in Tifton, Georgia. They wanted to find a way to promote to their target market with tangible marketing materials so they came to PostcardMania. This is a great way to start a soft wash business!

The Solution

With the help of our marketing consultants, Clean Freaks Softwash settled on a direct mail campaign that targeted residents in their area.

Clean Freaks Softwash’s postcard design included a number of successful elements like:

  • Before and after photos of their cleaning work so the recipient can see the improvements resulting from their jobs.
  • Colorful and professionally designed graphics, giving the card an eye-catching edge.
  • An offer for 15% off the “clean everything” package.

The Results

Generated over $18,000.

According to Clean Freaks Softwash Solutions, this campaign generated between 25-30 responses. With only spending $4,310 on their campaign so far, their return on investment is 318%!

Interested in doing a similar campaign for your business? Call us and we will get you connected with a marketing consultant who has experience creating campaigns for other roof cleaning services.


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