Prospects are just a smartphone away from your website
We're so excited to introduce the fastest way to drive traffic to your company's website, QR codes! Now that 85% of Americans own a smartphone1, recipients can reach your website as quickly as they can pull out their cameras. No address typing is required!
How QR Codes Work
72% of smartphone users have scanned a QR Code in the past month, and 58% want to see QR codes used more broadly in the future2. A QR code – which stands for “Quick Response” – is a type of barcode that smartphones can easily read. The camera app scans the QR code, redirecting the smartphone user to a predesignated URL – usually a website page.
Choose Where the QR Code will Redirect Your Prospects
You'll discuss the goals of your QR code with your PostcardMania marketing consultant; who will help you determine the best page to send prospects to. We'll usually recommend a specific page on your website that continues the same communication you are promoting on your postcard.
You Check Your Online Dashboard to Watch Leads Pour In
When the QR code is scanned, you can check on its progress by logging into your mypostcardmania.com account, and all of the metrics will be available in real time there! Plus, if you've upgraded your campaign to a personalized postcard mailing, each postcard will get its own unique QR code, so you'll know who EXACTLY scanned your mail piece! Wowza!
QR code tracking shows you:
- How many Total Scans your campaign is generating
- (Personalized Campaigns only) How many Unique Scans are completed with a list of exactly who scanned!
QR Code Pricing
You can add a QR code to any campaign for just $49 OR upgrade to an Everywhere Small Business campaign and it will be included in your campaign completely FREE!
Just call 1-800-628-1804 to speak with a marketing consultant.
Sources:
- 1 Pew Research - https://www.pewresearch.org/internet/fact-sheet/mobile/
- 2 Mobileiron Survey - https://www.mobileiron.com/en/qriosity