PostcardMania In the News
3 ways to succeed with postcard marketing
Marketing is inherently a complicated process, and postcard marketing isnt immune. In healthcare, as in other industries, you have to design your postcards with marketing intent and know-how to get the best results. It isnt magic. Just sending out cards you threw together is not sufficient to expect a revenue boost.
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3 Ways Medical Professionals Can Succeed with Postcard Marketing
Marketing is inherently a complicated process, and postcard marketing isnt immune. In healthcare, as in other industries, you have to design your postcards with marketing intent and know-how to get the best results. It isnt magic. Just sending out cards you threw together is not sufficient to expect a revenue boost.
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Direct Mail: Traditional or Outdated?
Direct mail is considered a traditional marketing approach. With all the new marketing technologies and trendy strategies, many people make the mistake of thinking a traditional marketing strategy is an outdated marketing strategy. And that is dangerous mistake from a marketing standpoint. Small businesses do themselves a disservice by ignoring direct mail in their marketing plans.
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Local Marketing Company Sees Big Growth — And Needs Help for More
PostcardMania, a Clearwater-based marketing company, has a reputation around the Bay Area as well as the industry for innovation and their current plans for development are no exception!
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Are Dead-End Leads Ruining Your Pay Per Click ROI?
Pay per click (PPC) advertising can be an amazing tool for generating revenue for your business. However, something that can sneak into your PPC advertising and ruin your return on investment (ROI): dead-end leads. They are pretty much the worst. Ill explain why in a moment, but first let me tell you about my straw that broke the camels back moment with dead-end leads.
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Business Marketing Strategy
The term business marketign strategy might sound like it is esoteric or stratospheric, so lets take the mystery our of it so you can devise and implement your own business marketing strategy that fits in to your small business plan.
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2 Ways to Improve Your law Practice’s PPC Advertising
As Chief Marketing Officer atPostcardMania, I am responsible for staying on top of our Pay Per Click (PPC) marketing. One day our PPC expert reported that we had paid for a click from someone who typed How to Get on McDonalds Mailing List into Google. This was a complete waste of money, because obviously that prospect doesnt want a targeted mailing list; he wants coupons for cheeseburgers, and we just cant help him with that.
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2 Ways to Maximize Return on Investment in PPC Advertising
Pay Per Click (PPC) advertising, when used correctly, is a great tool for generating leads and revenue with a great return on investment. However, if youre not careful, you can end up paying for clicks from leads with no hope of generating sales and revenue from them. This is what I call a dead-end lead. I recently had my own run in with dead-end leads, and it can serve as a cautionary tale
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3 Keys to Dental Practice Postcard Marketing
Postcardmarketingcan seem like a complicated process, but there are some basic fundamentals you can learn to start getting results for your dental practice right away.
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PostcardMania Raises $9,510 in 2 Months to Support One Woman’s Stage-4 Battle with Cancer
PostcardMania, a Clearwater-based marketing company, has been doing its part to help Wendy, the sister of Chief Operational Officer Melissa Bradshaw, fight Stage 4 Breast Cancer. This team of marketers started a Help Wendy Get Well campaign, which included clothing drives, assistant-for-day auctions and raffles. The CEO even spent an afternoon in a dunk tank to raise funds for Wendys treatments.
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