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The Situation

Crystal Knapp is a real estate agent with Dolan Real Estate in Sunapee, New Hampshire. She wanted more clients, so she called PostcardMania for assistance with getting more listings.

The Solution

PostcardMania worked with Crystal to create a direct mail advertising campaign. Her postcard printing design included:

  • Eye catching font and design, hooking the reader’s attention.
  • A picture of a house she sold, adding transparency to her listings.
  • A headshot and statement from Crystal, letting the reader know how she can help them.
  • A testimonial from a client, inciting trust in the reader.

She mailed 1,967 postcards to homeowners within a 30-minute drive to her office.

The Results

got 3 new listings after mailing the first 1,000 postcards!

Crystal had a great response to her direct mail advertising campaign. After mailing her first batch of 1,000 postcards, she got 3 listings!

Interested in doing a similar campaign for your business? Call us and we will get you connected with a marketing consultant who has experience creating campaigns for other real estate agents.

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