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The Situation

Solid Rock Properties, LLC was looking to buy more investment properties. They came to PostcardMania with a list of 950 homeowners they wanted to reach using we buy houses postcards.

The Solution

We recommended a personalized real estate investor postcard campaign, which really grabs the attention of the recipients by using their name and address in the postcards design. And the design is AWESOME!

Heres why:

  • The graphic instantly conveys exactly what the company provides cash for houses
  • It includes an offer for a FREE e-report on both the front and back of the card in an eye-catching red box (the yellow boxes really pop too!)
  • Bullet points list the BENEFITS of selling a home to Solid Rock Properties
  • The pictures on the back, combined with the companys return address, help the recipient feel comfortable that its a legitimate business

They also signed up for DirectMail2.0 to see detailed information on when their postcards would be delivered to their prospects, track their calls and get automatic online follow up (whenever a prospect would visit their website and then leave, they saw Solid Rock Properties banner ads all over the internet!).

The Results

They received 16 phone calls and had 150 people visit their website.

Solid Rock Properties sent postcards to the same 950 recipients twice repetition increases response! and got great results. They received 16 phone calls and had 150 people visit their website. Their banner ad was shown 78,833 times over the course of the campaign and clicked the ad 290 times. Now THAT is exposure!

CSID: 3856