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The Situation

Palm Coast Real Estate, a real estate agency, is located in Palm Coast, Florida. They were looking for a way to let nearby property owners know about their services and the current high demand for lots, so they contacted PostcardMania for help.

The Solution

They decided on a postcard marketing campaign that sent 4,000 cards to several lists in areas surrounding their business.

Palm Coast Real Estate’s postcard design includes:

  • A headline that emphasizes the property’s value
  • A bold graph that reinforces the headline’s intent
  • Multiple forms of contact information

Another major reason for their success was the selection of their mailing list. They needed to target property owners, so their mailing list targeted both lot and homeowners in areas around their business.

They still have more mailings to go, so the mailing consistency will definitely improve the results of this campaign!

The Results

4 more listings!

4 new listings!

Palm Coast Real Estate received 10 responses. Out of those 10, he grabbed 4 new listings! These results will surely continue to climb after they complete all of their mailings.

Interested in doing a similar campaign for your business? Call us and we will get you connected with a marketing consultant who has experience creating campaigns for other restaurants!

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