The Situation
LPI Home Buyers is a real estate investment company that is based out of Miami but invests in properties all over southern and central Florida. They had a desire to acquire more properties to flip, so they reached out to PostcardMania, who could help them find and target people with undesirable homes that need them gone quickly.
The Solution
Our design team has a trove of successful real estate investment campaigns from which they can draw inspiration. Many of those designs largely feature a quick cash offer and an easy selling process. This design plays to those key elements.
LPI Home Buyers postcard design includes several key features, such as:
- An extremely simplistic design that draws a parallel to how easy it is to sell your home with them.
- A personalized message from the owner that gives this card a more humanistic feel.
- A bulleted list of their service’s benefits and Unique Selling Proposition (like being able to stay in the house after selling) that adds value to their business.
- Multiple ways to contact them giving the recipient more flexibility in how they reach out.
They mailed out 20,000 postcards to homes all across Florida.
The Results
"They spent $7,971.83 with postage included, and from one mailing have made over $30,000 in income for a 276% ROI!"
They generated $30,000!
LPI Home Buyers received over 50 responses from their first mailing! So far, 1 converted into an actual sale, generating over $30,000!! They spent $7,971.83 with postage included for a 276% ROI! They just recently mailed out their 2nd and 3rd mailing and expect to see more great results!!
Interested in doing a similar campaign for your business? Call us and we will get you connected with a marketing