McClone Development LLC is a real estate investor located in Oshkosh, Wisconsin. They were looking for a creative way to let struggling homeowners know about their services so they contacted PostcardMania for ideas.
They decided on a postcard campaign that targeted homeowners in their area under a set of specific parameters. It featured a bold headline stating the postcard’s message, a common item in other property investor campaigns.
McClone Development LLC’s postcard design included:
Because McClone Development LLC invests in houses to sell, they needed to target homeowners that may be struggling with finances. So, they used a mailing list of local homeowners over the age of 65 with a household income of under $100,000 to laser-target only the most qualified prospects.
So far, they have made roughly $25,000!
McClone Development LLC received around 10 responses! 1 sale is about to close, which will generate him approximately $25,000!! That’ll be a 1,694% ROI!
Interested in doing a similar campaign for your business? Call us and we will get you connected with a marketing consultant who has experience creating campaigns for other real estate investors!