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The Situation

Karen Howe was running for City Council in Sammamish, Washington. She wanted to find a creative way to let local residents know that she was running for City Council so she came to PostcardMania

The Solution

With the help of our marketing consultants Karen Howe settled on a direct mail campaign that residents near two local parks within Sammamish.

Karen Howe’s postcard design included a number of successful elements like:

  • A bulleted list of her qualifications for the position.
  • A photo of the Karen and her family, which creates a sense of familiarity and trust with the recipient.
  • A list of what she plans to work on during her term.

The Results

She won her campaign!

Karen won the election! Karen attributes part of the campaign‘s success to the postcards!

Interested in doing a similar campaign for your business? Call us and we will get you connected with a marketing consultant who has experience creating campaigns like this one!

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