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23,558
Cards Mailed
Cards Mailed
The total number of cards this client mailed out over their entire campaign.
38,713
Google Impressions
Google Impressions
The number of times this client's Google Ad was seen on the web.
158
Google Clicks
Google Clicks
The number of times this client's Google Ad was clicked on.
63,408
FB/IG Impressions
FB/IG Impressions
The number of times this client's Facebook & Instagram Ad was seen on the web.
432
FB/IG Clicks
FB/IG Clicks
The number of times this client's Facebook & Instagram Ad was clicked on.

The Situation

TC Clements set out with the goal to become a Michigan State Representative. He came to us to utilize our bulk mail campaigns to garner more votes.

The Solution

Our marketing experts worked with him to develop a direct mail campaign that targeted voters in his district.

His postcard campaign delivered results because:

  • The light green and blue color scheme grabs the recipient’s attention
  • He provides a clear call to action “vote for TC Clements” and creates urgency by telling the voter to vote on election day
  • Photos of the candidate with his wife and local residents make a human connection and build credibility. He continues to build this credibility with marketing copy that lists the various organizations and projects he’s been a part of

The Results

Number of Times Google Ad Displayed
38,713
Google Ad Clicks
158
Number of Times Facebook & Instagram Ad Displayed
63,408
Facebook & Instagram Ad Clicks
432

He won the election!

Interested in doing a similar campaign for your business? Call us and we will get you connected with a marketing consultant who has experience creating campaigns for other political candidates!

Call or Text a Marketing Consultant 1-800-628-1804
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