PHARMACY SERVICES CASE STUDY

Rogersville Pharmacy

We received an immediate increase of 5 prescriptions a day from our postcards!

Rogersville, AL

PHARMACY SERVICES CASE STUDY VIDEO

Rogersville Pharmacy

The Situation

Rogersville Pharmacy wanted to tell their local community about their grand opening in Rogersville, AL! They contacted PostcardMania’s marketing experts for help designing a postcard campaign that would make their location known.

The Solution

A postcard marketing campaign that targets their local neighborhoods and community members

  • A clean and easy to read postcard design that informs recipients of the Pharmacy’s hours
  • An actual picture of the owner that creates familiarity with the community
  • A call to action and contact information that is in bright blue to draw the reader’s attention

Mailing List: An Every Door Direct Mail (EDDM) list of residents in their area.

The Results

We received an immediate increase of 5 prescriptions a day from our postcards!

Rogersville Pharmacy said that they received an immediate increase of 5 more prescriptions a day from their grand opening postcards. In addition, they also received lots of phone calls from locals wanting to transfer their prescriptions to their pharmacy!

Interested in doing a similar campaign for your business? Call us and we will get you connected with a marketing consultant who has experience creating campaigns for other pharmacies companies!

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