Lawn and Leaf

The Situation

Lawn and Leaf is a landscaping company located in Henderson, KY. They wanted to increase the amount of their lawn jobs, so they reached out to PostcardMania for help with their marketing.

The Solution

Postcardmania created a door hanger for Lawn and Leaf to help advertise their lawn services in the local area. The door hanger included a friendly photo of their team, an offer for a free quote, a five-star review from a happy customer, and a list of benefits of working with them over other lawn companies.

Lawn and Leaf distributed the door hangers in various neighborhoods where they wanted to work. They have used 500 of the 1,000 ordered.

The Results

They generated $7,500 in revenue and hired 2 new staff members!

As a result, they received 5 responses and converted all of them. Each customer brings in about $1,500 a year, so in total, they will make $7,500 in a year with this new business. They have been so busy from this new business that they hired two new employees as well!

Given that their customers tend to stay for 20 years or more, they could potentially make $150,000 in revenue just because of these new lawn care customers.

Since they have not used all of their door hangers, they anticipate generating even more new customers in the future!