The Situation

Marc Alkes Insurance of Worcester, MA, was looking to expand their client base when they called PostcardMania for help.

The Solution

We recommended a postcard campaign for Marc Alkes Insurance that has been proven successful for our other 4,784 insurance industry clients. They provided their own mailing list each month of 1,000 homes that were due for insurance renewal. Combined with a good mailing list, there are several design elements make this postcard super effective:

  • A crystal-clear headline
  • Graphics that support the headline
  • Their contact information on the front and back
  • A big subheadline that leads into bullet points

The Results

The postcards got 8-10 responses per mailing, generating $3,000-$5,000!

The client got 8-10 responses from each mailing, generating $3,000-$5,000 for their office. Thats a 544% return on their investment!

CSID: 3780