The Situation

Honorable Painters is a painting and pressure washing company in Park Ridge, IL. They wanted to increase their annual revenue and gain more regular customers, so they reached out to PostcardMania for some marketing help.

The Solution

PostcardMania created a 4.25 x 6 inch postcard that included the following features:

  • An offer for 15% off
  • A friendly photo of the owner John, to increase trust with the prospect
  • A list of benefits, like long history in the industry
  • A five-star review from a happy customer

They mailed a total of 6,000 postcards to an Every Day Direct Mail mailing list that targeted residents in the local area.

The Results

They generated $18,000 in revenue!

As a result, Honorable Painters received 3 responses and converted all of them, generating $18,000 in revenue. With an upfront investment of $3,234, they were able to achieve a good return on their investment of 457%!

Interested in doing a similar campaign for your business? Call us and we will get you connected with a marketing consultant who has experience creating campaigns for home services companies.

CSID: 56024