The Situation

Chad Jardine with Rocky Mountain Daylighting and Ventilation wanted to increase his company’s annual revenue, so he reached out to PostcardMania for help with his marketing.

The Solution

PostcardMania designers created a 6 x 8.5 inch postcard included the following features:

  • 3 different offers that included hundreds of dollars off different services
  • A strong call to action to schedule a free in-home consultation
  • A list of benefits
  • A rich, colorful design with professional photos

Chad mailed 6,000 postcards total in increments of 2,000 cards every 3 weeks. They were mailed to homeowners living near Rocky Mountain Daylighting and Ventilation’s office location in Park City, UT.

The Results

They generated $8,000 in revenue!

As a result, 3 people responded to the direct mail campaign and Rocky Mountain Daylighting and Ventilation closed 2 of them, bringing in $8,000. Their investment was less than half of that at $3,420, so that bring the return on investment to 134%!

Interested in doing a similar campaign for your business? Call us and we will get you connected with a marketing consultant who has experience creating campaigns for home services companies.

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