RLS Tutoring Inc. wanted to increase the number of new students that registered for tutoring. They called PostcardMania for help. After speaking with one of our marketing experts, RLS Tutoring Inc. decided on a marketing campaign that utilized postcards as well as matching ads on Google and Facebook!
RLS decided to use our Everywhere Small Business product. This would put them in the face of their ideal clientele all over the internet (including Facebook), as well as in their mailbox!
Here’s why their postcard was successful:
RLS Tutoring Inc. also decided to purchased two mailing lists from PostcardMania to ensure that their postcard campaign reached qualified prospective students. They sent their postcard multiple times to all single-family homeowners with an income of $80k+ and with a child between the ages of 5-7. This repetition was a key to their success!
A projected income of $19K+ over the next two years – a 233% return on investment!”
Tracked Calls
35
Number of Times Google Ad Displayed
55,000
Google Ad Clicks
376
Number of Times Facebook & Instagram Ad Displayed
8,808
Facebook & Instagram Ad Clicks
25
RLS Tutoring Inc. received 35 phone calls and converted 5 of them to new students. They also received 401 clicks to their website and 63,000 impressions while using Everywhere Small Business! The projected ROI for this campaign is 233%!
Interested in doing a similar campaign for your business? Call us and we will get you connected with a marketing consultant who has experience creating campaigns for other tutoring services!