The Situation
Based in Kaufman Texas, Noble Oaks Dentistry offers general, restorative, cosmetic and surgical treatments to local patients. They had a goal to increase the number of new monthly patients coming in in order to better service their community’s dental needs. They called PostcardMania to mail postcards and run coordinated Google and Facebook using PostcardMania’s Everywhere Small Business product.
The Solution
With the help of our marketing experts we designed a dental direct mail campaign – plus matching online Google and Facebooks ads, that showed every single prospect exactly how this dentist could better service them.
Here’s why their postcard generated a huge result:
- A design that was not only beautiful but easy to read
- A new patient special that enticed recipients into action
- Contact info that stood out from the rest of the postcard
Noble Oaks also purchased a mailing list from PostcardMania. This ensured that their postcards were being delivered to qualified prospective patients. They mailed their dental postcards to houses around the dental office with an income of $50,000 or higher.
The Results
22 new patients in just one month!
This dentist received 22 new patients in just one month from their dental postcards. In addition to their new patients, their ads have also been displayed on Google 148,060 times and 1,153 people have clicked to their website to learn more. Noble Oaks ads have also been displayed on Facebook 8,088 times and 53 prospects have clicked on those!
Interested in doing a similar campaign for your business? Call us and we will get you connected with a marketing consultant who has experience creating campaigns for other dental services!