The Situation

Heritage Dental Services is a dental office located in Lincolnwood, IL. They wanted to bring in more patients, so they reached out to PostcardMania for help with their marketing.

The Solution

Heritage Dental Services’ postcard included the following features:

  • Offers for a free electric toothbrush and a free take-home whitening kit
  • A photo of their office from the outside
  • A list of available services on the front of the card
  • A professional and friendly photo of Dr. Kristina Varga to increase trust with the recipient

PostcardMania mailed 6,000 postcards to Heritage Dental Services and they distributed the cards on their own to residents living in the local area.

The Results

They generated $20,000 in revenue!

As a result, they received 20 responses and converted all of them. These new patients brought in $20,000 in revenue, and Heritage Dental Services achieved a return on investment of 1,455%.

CSID: 53892
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