Save Big with our St Patrick's Day Special! Chat, Call or Click Here for Details!

Center For Dance Arts

"We generated $500 per month for 9 months from our postcard campaign!"


Center For Dance Arts




Torrington, CT 06790

Cards Mailed

Dance Studio Marketing Ideas

The Situation

When the Center for Dance Arts wanted to bring in more students, they called PostcardMania for help with their dance studio advertising.

Plan Your Marketing Campaign. It's Free!

The Solution

Direct mail postcards are a PROVEN tool for marketing dance classes, so our consultants helped the studio create a results-generating campaign.

Heres what made the postcard so effective:

  • The clear, bold headline works with the images to let the recipients know immediately what is being offered
  • Bright purple, pink and orange help the postcard stand out in the mailbox
  • An attractive offer of $10 registration appeals to parents to sign their kids up at a discount

When marketing for dance studios, using a targeted mailing list helps you avoid wasting money advertising your dance classes to uninterested prospects. The Center for Dance Arts maximized their marketing dollars by sending their postcard only to households with an annual income of more than $30,000 and children ages 3-10.

While dance studio ads like all marketing tend to perform better when viewed multiple times, the Center for Dance Arts saw great results just from one postcard mailing.

The Results

Our dance studio postcards brought in 10 new students!

Well let the studios owner tell you about their dance academy advertisement results: I have 10 new students, which is $50 per month x 10. That gives me $500 per month x 9 months if they stay (for the full season).

If youre wondering how to advertise your dance classes, PostcardMania will set you up with a revenue-generating marketing campaign!

Speak to a Marketing Consultant 1-800-628-1804