The Situation
Premier Building Restoration is a masonry restoration and waterproofing company in Erdenheim, PA. They wanted to increase their annual revenue, so they reached out to PostcardMania for some marketing help.
The Solution
PostcardMania created a 6 x 8.5 inch postcard that included the following features:
- Appealing photos of businesses they have restored in the area to attract attention
- A list of their services
- Mentions of benefits on why they should choose them over the competition
They mailed a total of 1,830 postcards to an Every Door Direct Mail mailing list that targeted residents in the local area.
The Results
They generated $35,000 in revenue!
As a result, Premier Building Restoration received 3 responses and converted 1 of them, generating $35,000 in revenue. With an upfront investment of $2,149, they were able to achieve a good return on their investment of 1,528%!
Premier Building Restoration has continued their direct mail campaign and has ordered over 10,000 more postcards.
Interested in doing a similar campaign for your business? Call us and we will get you connected with a marketing consultant who has experience creating campaigns for construction companies.