The Situation
Shred Services is a shredding company that serves businesses in the Freeport, New York area. They needed to find a better way to market their services, so they came to PostcardMania for assistance.
The Solution
PostcardMania designed a 4.25 x 6 inch postcard that included the following features:
- An eye-grabbing photo on the front of the card that also gets their message across quickly
- A strong headline
- A list of benefits on the back of the card
Shred Services mailed 25,000 postcards to a various types of businesses in their local area. The postcards went out in incremental amounts of 2,500 cards on a weekly mailing schedule.
The Results
They generated $9,015 in revenue!
As a result, Shred Services gained one new customer, which generated $9,015 in revenue. Since this campaign cost $1,803, their return on investment is 400%.
CSID: 54096