44,500
Cards Mailed
Cards Mailed
The total number of cards this client mailed out over their entire campaign.
173
Tracked Calls
Tracked Calls
The number of calls to the unique call tracking number on this client's postcard.
2,847,000+
Google Impressions
Google Impressions
The number of times this client's Google Ad was seen on the web.
2,802
Google Clicks
Google Clicks
The number of times this client's Google Ad was clicked on.
88.000+
FB/IG Impressions
FB/IG Impressions
The number of times this client's Facebook & Instagram Ad was seen on the web.
395
FB/IG Clicks
FB/IG Clicks
The number of times this client's Facebook & Instagram Ad was clicked on.

The Situation

Shotmeyer Bros provides heating and cooling services to Hawthorne, New Jersey. They called PostcardMania to help them find new customers and boost their revenue!

The Solution

PostcardMania combined professionally designed postcards with online follow-up ads on Google, Facebook, and Instagram using Everywhere Small Business.

Design: The postcard includes:

  • Colorful design and copy, making the postcard eye-catching and allowing it to stand out.
  • Discounted prices with deadlines, creating more incentive for the recipient to quickly respond.
  • A clear call to action in order to direct the recipient to get in touch.

They mailed 44,500 postcards single-family residences in their area.

The Results

Tracked Calls
173
Number of Times Google Ad Displayed
2,847,000+
Google Ad Clicks
2,802
Number of Times Facebook & Instagram Ad Displayed
88.000+
Facebook & Instagram Ad Clicks
395

According to Shotmeyer Bros, they had a great response! They tracked 173 unique calls and received over 3,000 clicks to their website! This heating and air conditioning business saw big results from their postcard marketing campaign and our Everywhere Small Business product.

Interested in doing a similar campaign for your business? Call us and we will get you connected with a marketing consultant who has experience creating campaigns for other heating and air conditioning services!

Call or Text a Marketing Consultant 1-800-628-1804
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