PostcardMania In the News
Joy Gendusa revisits “Daytime”
Joy revisits Daytime to share more insights on how to grow a small business from the ground up, including tips on promotion, hiring, and delegation.
Head of the Class
At the headquarters of Postcard Mania, a Clearwater, Fla.-based direct mail marketing company, classes are always in session. A few times a week, employees become students for a couple of hours in a conference room turned classroom otherwise known as PCMU (Postcard Mania University). Employees study everything from the basics of marketing and management to nuances of sales and customer service.
‘s “Your Business” Growth Amid Gloom
I feel like we’ll be the last postcard marketing company standing, [Joy Gendusa] said.
Brand Awareness
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Tips from the Trenches
To send the St. Petersburg Times your business tips, contact them at biznews@sptimes.com, and put in the subject line “Tips from the Trenches.”
The Right Path
Rob Bradshaw’s eyebrows raised a bit as he went through a routine closing percentage check for his inside sales team. The sales manager of PostcardMania, a $19 million direct-marketing company in Clearwater, FL., found that two of his sales representatives were stating that their leads-contacted numbers were the same as their closing numbers. Either these were the best reps in history, or something was fishy…
