Steve’s Pet Shop

The Situation

Steve’s Pet Shop, an animal services provider located in Oakhurst, CA, needed a creative way to attract more customers. They turned to PostcardMania for expert marketing assistance and this is their story.

The Solution

PostcardMania designed a 4.25 x 6 postcard that included the following features:

• A cheeky goat photo to grab attention
• A clear list of their product offerings
• Three enticing discount offers
• A five-star review to build credibility

Steve’s Pet Shop mailed 2000 postcards to their contacts in the local area.

The Results

They generated $4,680 in revenue!

As a result, they received 15 responses and converted 6 of them, generating $4,680 in revenue. With an investment of $1,497, their ROI comes to 213%!

Interested in doing a similar campaign for your business? Get connected with a marketing consultant who has experience creating campaigns for other pet shops!