LIVE workshop with 25+ minutes of real-life, practical education on how to identify your best customers and target market, then use them to create a marketing campaign with messaging that will stick and drive response.
Seating is limited to 25 attendees. We will deliver the education and then break out into groups to apply the learning directly to your business. Attendees are first-come, first-serve, and there will NOT be a recording of the session.
An expert educator will help you apply the practical lesson to your own business, so you can leave the session with actionable insights and next steps.
What You'll Learn:
- How to identify your own best customers, and use them to create a prospect audience across different marketing channels
- Develop a Unique Selling Proposition that differentiates your business from the competition
- Understand how to use Features, Advantages, and Benefits
What You'll Do:
- Write a clear description of your target audience to better find prospects
- Create a strong Unique Selling Proposition you can use across your marketing
- Write features, advantages, and benefits (and know the difference between them) that can be used as guides in writing marketing copy
How to Register:
Register for the class using the Register Free button on this page. Upon registration, we will send a Zoom meeting link to all registrants. During the session, we will send worksheets for use in the class.
This is first-come, first-serve! If you register after 25 people have done so, you'll be put on the waiting list in case someone cancels, and be notified if a seat becomes available.
Your Educator: Chris Foster
Chris Foster is Chief Evangelist at PostcardMania, and has taught marketing classes for over a decade, presented hundreds of webinars, led workshops, and has personally worked on hundreds of Small Business marketing campaigns. He has an approachable and engaging style that helps each attendee learn and apply the lessons to their specific business.
Nov. 17 @ 2PM ET
Register Free
About the Speaker
Chris Foster
Chief Evangelist
Chris Foster is Chief Evangelist of PostcardMania, where he advances our mission to help 1 million Small Businesses grow through education, marketing, and technology. He is a dynamic educator and presenter who simplifies marketing ideas into plain-speak action-items, so business owners and marketers can better learn how to grow.
His passion is to expand on our mission to help all businesses grow through our education, services, and support. Because if we can help a business hire one more person, we can strengthen our communities, and the economy at large.
