REAL ESTATE SERVICES CASE STUDY
Inspire Real Estate, Keller Williams Realty Agency
They gained a listing potentially worth $12,000 to $24,000!
Campaign Info
Revenue Generated
REAL ESTATE SERVICES CASE STUDY VIDEO
Inspire Real Estate, Keller Williams Realty Agency
The Situation
Inspire Real Estate is a real estate company associated with the Keller Williams Realty Agency located in Atlanta, GA. They wanted to list more properties, so they reached out to PostcardMania for help with their marketing.
The Solution
PostcardMania designed a 6 x 8.5 postcard that included the following features:
- A photo of a home the realtor recently listed and sold to entice the recipient to call
- Professional and friendly photos of the two realtors to increase trust with the prospect
- A description of their real estate services on the back of the card
Keller Williams Realty mailed 5,000 postcards to a consumer mailing list that targeted local homeowners.
The Results
They gained a listing potentially worth $12,000 to $24,000!
As a result, they received 5 responses and converted 1 of them. They expect to generate between $12,000 and $24,000 in revenue from this home sale.
Since they invested $1,610 in this marketing campaign, their return on investment will be about 645% –1,391%.
Since then, they have ordered another 180,000 postcards and they are looking forward to generating even more revenue in the future.
