LANDSCAPING SERVICES CASE STUDY
Magnolia Lawn Care
They generated $12,100 in revenue!
Campaign Info
Revenue Generated
LANDSCAPING SERVICES CASE STUDY VIDEO
Magnolia Lawn Care
The Situation
Magnolia Lawn Care is a landscaping company located in Madisonville, TN. They wanted to book more jobs in their local area so they reached out to PostcardMania for help with their marketing.
The Solution
PostcardMania designed a postcard that included the following features:
- An offer for a free consultation and estimate
- A list of their services on the front of the card
- Photos of their best work to entice the recipient to reach out
- A clear call to action
Magnolia Lawn Care mailed 4,842 postcards to a resident/occupant mailing list that targeted local residents.
The Results
They generated $12,100 in revenue!
As a result, they received 8 responses and converted 6 of them which generated $12,100 in revenue. Since they invested $3,765 in this campaign, their ROI is 221%!
Typically, their customers stay with them for 5-8 years, so they anticipate generating even more revenue from these new customers.
