LANDSCAPING SERVICES CASE STUDY
Hone Landscape Company
They made $225,000 in annual revenue!
Campaign Info
Revenue Generated
LANDSCAPING SERVICES CASE STUDY VIDEO
Hone Landscape Company
The Situation
Hone Landscape Company is a landscaping company in Carnation, WA. They wanted to increase their number of customers, so they came to PostcardMania for help with their marketing.
The Solution
PostcardMania designed a 6 x 8.5 inch postcard that included the following features:
- A friendly photo of a staff member to increase trust with the recipient
- A five-star review on the back of the card
- Before and after photos of their completed landscapes
- A personal message from the owner
- A list of benefits that distinguishes them from the competition
Hone Landscape Company mailed 80,000 postcards to a Every Door Direct Mail mailing list that targeted local residents.
The Results
They made $225,000 in annual revenue!
As a result, they received 100 responses and converted 15 of them to new customers, generating $225,000 in revenue annually. Hone Landscape Company invested $41,729 on this campaign, which amounts to an ROI of 439%.
Since then, Hone Landscape Company has ordered another 80,000 postcards and is expecting even greater results in the future.
