INSURANCE SERVICES CASE STUDY
Amanda Bonilla, Farmers Insurance Agent
They generated $7,500 in revenue!
Tilton, IL2,503 Insurance postcards mailed
Campaign Info
2,503
Cards Mailed
Revenue Generated
$7,500
Total Income
INSURANCE SERVICES CASE STUDY VIDEO
Amanda Bonilla, Farmers Insurance Agent
The Situation
Amanda Bonilla is a Farmers Insurance Agent located in Tilton, Illinois. She wanted to bring in more leads and revenue, so she reached out to PostcardMania for help with her marketing.
The Solution
PostcardMania designed a 6.25 x 8.5 inch postcard that included the following features:
- A QR code that when scanned goes to her website
- A friendly and professional photo of Amanda that helps build trust with the recipient
- An offer for a free insurance quote
Amanda mailed 2,503 cards to local residents. She used an Every Door Direct Mail campaign that delivers a postcard to every address in a specific area.
The Results
They generated $7,500 in revenue!
As a result, she received 6 responses and converted 3 of them, generating $7,500 in revenue. Since Amanda invested $1,818 in this campaign, she achieved an ROI of 313%.
