BOATING SERVICES CASE STUDY
LakeFront Dock Company
They generated $30,000 and an ROI of 1,070%!
Campaign Info
Revenue Generated
BOATING SERVICES CASE STUDY VIDEO
LakeFront Dock Company
The Situation
LakeFront Dock Company specializes in dock installation services. They wanted to generate more customers and grow their business, so they reached out to PostcardMania for help with their marketing.
The Solution
PostcardMania designed a postcard that included the following features:
- A clear message promoting their dock installation services
- Eye-catching images that connected with lakefront property owners
- Strong calls to action encouraging prospects to reach out for a free quote
- Easy-to-find contact information
- A professional design that helped build trust with recipients
LakeFront Dock Company mailed 3,000 postcards to their own mailing list.
The Results
They generated $30,000 and an ROI of 1,070%!
As a result, they received 40 responses directly from the campaign and converted all 40 of them into customers. This generated an estimated $30,000 in revenue for their business.
Because LakeFront Dock Company invested $2,563 in this campaign, their ROI amounts to an impressive 1,070%!
The business also noted that these results only include the customers who came directly from the campaign and do not include any additional word-of-mouth business generated from their new customers.
