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About Joy
Joy Gendusa
is the founder and CEO of PostcardMania, a marketing juggernaut that specializes in direct mail, email and website development.
When she isn't orchestrating small business domination or flying around the country to share her marketing expertise, she can
be found enjoying sunny Clearwater, FL with her husband and two sons.
Archives: Marketing Videos
Video of the Week: Paypal Co-founder Max Levchin Talks About How to Build a Successful Business.
Posted in Marketing Videos
4 Comments
Video of the Week: How to Speed Up the Sales Cycle by Using Trigger Events
Interview with Jill Konrath, author of Selling to Big Companies.
Posted in Marketing Videos
2 Comments
Video of the Week: Getting Your Business Cards Noticed
This 51 second video will give you great pointers on making your business card a more effective marketing piece.
Posted in Marketing Videos
Video of the Week: Create a Strong Call to Action
Jim Logan, AllBusiness.com’s marketing advisor shares some great tips on creating a strong call to action.
Posted in Marketing Videos
Video of the Week: Before Advertising, Determine Your Target Market
Jim Logan a Direct Response Advisor explains how to determine your target market to get the most out of your advertising.
Posted in Marketing Videos
Video of the Week: How to Create Your Most Value Proposition (MVP)
Interview with Keith Rosen, AllBusiness.com’s Sales Advisor
Posted in All Posts, Marketing Videos
Video of the Week: Why your marketing materials need to be consistent.
Maria Giudice from Hot Studio shows you why your marketing materials define your image.
Posted in Marketing Videos
Video of the Week: Why Postcards are Effective
Interview with Jim Logan, AllBusiness.com’s marketing advisor.
Posted in Marketing Videos
Video of the Week: The Importance of Preclosing
Interview with Keith Rosen, AllBusiness.com’s Sales Advisor
Posted in Marketing Videos
Video of the Week: Establish a Powerful Value Proposition
Interview with Jill Konrath, author of Selling to Big Companies
Posted in Marketing Videos