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About Joy
Joy Gendusa
is the founder and CEO of PostcardMania, a marketing juggernaut that specializes in direct mail, email and website development.
When she isn't orchestrating small business domination or flying around the country to share her marketing expertise, she can
be found enjoying sunny Clearwater, FL with her husband and two sons.
Archives: Copy Writing
CEO or Marketing Genius: Which Are You?
Business owners ask me all the time how I was able to rise above the fray and make PostcardMania a leader in our industry. How did I make the transition from day to day operations to being able to come … Continue reading
Words That Sell
What You Say, Who You Say It To, How you Say It If you have or can get a list of people who are already interested or genuinely likely to be interested in your product or service then you are … Continue reading
Posted in All Posts, Content Marketing, Copy Writing
Tagged copy writing, marketing, marketing copy
1 Comment
Grammar and Advertising: When to be strict, and when to let it slide
We all receive them: advertisements containing various grammatical missteps and “oopsies” — to put it kindly. Of course, there’s the persistent use of “your” instead of the contraction “you’re,” and the constant confusion of there, their and they’re. But it … Continue reading