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Joy Gendusa
Monthly Archives: October 2009
Marketing with a Tight Budget — Part 1
I know how you feel. Money is tight but you haven’t made the deadly mistake of cutting your marketing budget (I hope!) If true, that’s good news, that puts you a step ahead of about 95% of all of the … Continue reading
I thought this was so interesting (a bit long, but thought provoking) a cartoon from 1948
Joy Recommends: How to REALLY use LinkedIn
If you’re like me, you’re still relatively new to social media. One site that always comes up in business discussions is LinkedIn. After hearing it so many times, I decided I really needed to understand what it was all about. … Continue reading
Video Critique:How To Demand Your Prospects’ Attention
Do your marketing pieces demand attention? Everyone and everything is pulling at your prospects’ attention. Your marketing piece has to not only get past all of that, but it has to reach out and grab the attention of your prospect. … Continue reading
Postal Changes Are Coming – What’s In It For You?
The United States Postal Service – can’t live with them, can’t live without them! They are the biggest monopoly out there and for a long time – actually until recently – they behaved just that way! Use us or nobody, … Continue reading
Joy Recommends – Free: The Future of a Radical Price
Free: The Future of a Radical Price Try this out: Make money by giving stuff away for free. Sounds crazy, right? Not anymore! From free music on Pandora.com to free cell phones with service contracts, this book examines the psychology … Continue reading
Win a Free Website!
It’s getting down to the wire…until October 30th, PostcardMania is giving away a FREE custom website package! Here’s the skinny: you get an entire custom website, valued at $1,799, for FREE. Just enter your information on the contest page and … Continue reading
Special Feature: The “Girls of PostcardMania” are Coming!
As with years past, PostcardMania is putting together a special holiday gift for our most special customers. We get SO many compliments about all the beautiful ladies on our staff — literally ALL the time — so I decided to … Continue reading
Video Critique: Use What You’ve Got
Use What You’ve Got Postcards are a critical opening salvo in your marketing arsenal when establishing a rapport with your customers. You’ve got to make them look top-notch! There are so many tools nowadays to ensure you have the best … Continue reading
Strength in Numbers — Thriving with Strategic Alliances
Marketing will bring you through tough economic times. We’ve gone over that in earlier issues of this newsletter, and I’m pretty sure I’ve gotten that point across! There are other things that can help you weather the economic storm as … Continue reading