I've found working with PostcardMania to be a great way to do business because you get your name out there, and whenever you need help...they're always there for you.

ProFitness is a rehabilitation practice, with three locations in Manhattan, dedicated to treating patients with attention and care while providing excellent physical therapy in a one-on-one setting.

Goal:
To raise awareness of practice and increase new patients.

Postcard Design:
The design is meant to grab the attention of potential patients. Its two major components are:

- A clear, bold question inviting prospects to evaluate whether or not they are in need of physical therapy.

- A graphic that identifies and emphasizes what the prospect would like to avoid.

Mailing List:
Postcard was sent to potential customers in a zip code near their location.

Mailing Schedule:
One time mailing of 20,000 postcards and they mailed 10,000 postcards one month later.

Response:
"Our ROI was wonderful because the new patients that come in pay for the mailing after the first month! We receive 6-14 new patients for each mailing and for us that's what works since those patients refer other patients.

I've found working with PostcardMania to be a great way to do business because you get your name out there, and whenever you need help...they're always there for you."

- Jean Borruso, Marketing Director, ProFitness Physical Therapy