AminoGenesis is a premier skin care company located in Irvine, CA offering anti-aging and moisturizing skin products across the globe.
For more information visit www.aminogenesis.com
Stay in touch with current customers and obtain new customers
Printed 11,000 postcards with a design that addressed their audience with a question and featured their product as a solution. The design included benefits of the products and a free product offer to entice customers to call for details and place more benefits on the back.
- - Used benefits vs. features
- - Included an irrestible offer
- - Image supported the message
- - Bold, clear headline
- - Call to action included prominently on back of card
For this campaign, AminoGenesis mailed to their current customer base
One time to customer list
Including postage, $3,704
AminoGenesis saw instant revenue generated after the mailings. In a few months he made more than the combined total of the last two years sales!
"We got more new customers in just a few months from our postcard campaign than we usually get in 2 years. From the marketing advice and changes you suggested, our web business picked up almost overnight bringing in a massive amount of leads. This creates an effect, which in the long term, increases the reorder process."— Ron. C, AminoGenesis