National Charity Services
National Charity Services (NCS) manages fundraising efforts for non-profits largely through vehicle donations, book donations and marketing campaigns.
Goal:
Increase donations of vehicles to fund non-profits.
Postcard Design:
This design features a moving image of a Red Cross volunteer being thanked by a disaster victim. It also has:
• A clear, bold headline with call to action
• A specific way to respond
• Prominent contact information
Mailing List:
NCS occasionally mails for their clients, but often has the cards shipped to use as handouts or bookmarks.
Response:
"The thing that amazed me most about PostcardMania was the design service...you can get postcards printed anywhere, there's a lot of competitive pricing out there, but when it comes to design services we've had our best luck with PostcardMania."
- Roger Bryan, President, National Charity Services
Cost of campaign:
$500 (Not including postage)
Estimated ROI: 600%
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